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Home » Topics » Beverage Industry Top Stories

Beverage Industry Top Stories
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Videojet laser metal can

Industry trends task coding technology to meet growing list

Sustainability, automation prompt innovation for coding, marking suppliers
jessica Jacobsen
Jessica Jacobsen
July 23, 2025

Sustainability is having a growing impact on coding and marking solutions, however, the ever-growing SKU lineups also are influencing the packaging equipment sector.


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alani nu energy drink

Energy drinks, shots market embraces innovation, functionality

With energy drinks expected to deliver more, beverage-makers work to attract consumers
Chloe Alverson
Chloe Alverson
July 21, 2025

Demand for multifunctional drinks has prompted energy drinks and shots manufacturers to embrace trends that reach a broader consumer audience. 


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Almave MSFW

Almave aims to reinvent the non-alcohol spirit experience

Agave brand honors the ritual of craft spirit consumption without the alcohol
Chloe Alverson
Chloe Alverson
July 21, 2025

The Formula One-driver founded Almave is a non-alcohol agave spirit that honors tradition while offering a new experience. 


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Vita Coco Pina Colada

2025 State of the Beverage Industry: Innovation breathes new life into juice market

Sugar reduction, fortification among trends keeping juice market fresh
Chloe Alverson
Chloe Alverson
July 17, 2025

This year’s State of the Industry report on juice and juice drinks highlight that the category remains popular thanks to its association with better-for-you benefits.


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social media marketing

Study shows grocery store apps, social media help with product discovery

Consumers overall list Facebook as top social platform to learn about new products
jessica Jacobsen
Jessica Jacobsen
July 17, 2025

Tinuiti recently released its “2025 Food and Beverage Marketing Study,” which address a host of topics like how consumers discover new products.


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rapper and actor Ice-T in a Lipton Ice Tea campaign

2025 State of the Beverage Industry: Tea market sees sales up, volume declines

Healthy designation, flavor innovations key to tea’s turnaround
jessica Jacobsen
Jessica Jacobsen
July 16, 2025

This year’s State of the Industry report on tea and ready-to-drink tea highlights how the category is addressing flavor trends and the benefits of the FDA’s final rule on the use of “healthy” on food labels.


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Orange Cream Coca Cola

2025 State of the Beverage Industry: Carbonated soft drinks market embraces functionality

CSDs meet evolving needs of consumers, from flavor to functionality
Chloe Alverson
Chloe Alverson
July 16, 2025

This year’s State of the Industry report on carbonated soft drinks highlights how the market is shifting to meet consumer preferences for flavorful, functional beverages. 


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De Soi Margarita

Low, no-alcohol trends continue to impact beverage alcohol market

Experts highlight the significant impact moderation consumption is having on the market.
Sabetta-Lauren.jpg
Lauren Sabetta
July 16, 2025

With current trends impacting the beverage alcohol market, experts anticipate that moderate consumption and low- and no-alcohol are key influences on the future of the market.


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a person is taking a bottle of wine ordered on the internet out of a delivery box

Battling wine fraud with the Internet of Things

New IoT solutions help wine industry implement science-backed authentication
Dr. Markus Ehrat Dr. Maria Bikaki Klaus Simonmeyer David Geisser
July 15, 2025

The next evolution in wine authentication brings the product online, using the Internet of Things (IoT) to link each bottle to a secure digital identity.


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Skinnyccino Caramel

2025 State of the Beverage Industry: Diverse offerings, product variety drive coffee drink categories

Premium, super-premium innovations spark consumer interest
Sabetta-Lauren.jpg
Lauren Sabetta
July 11, 2025

This year’s State of the Industry report on coffee and RTD coffee drinks highlights how curating a personalized experience is shaping the future for the coffee market as consumers embrace convenient formats, value-added ingredients.


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    Sponsored byVibrant Ingredients

    Preserving Coffee’s Complexity in the Age of Functional Beverages

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    Sponsored byPlant Pop®

    The Rise of Modern Soda: How Functional, Better-for-You Soft Drinks Are Reinventing the Category

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