Channel Strategies topic | Beverage Industry

Channel Strategies

Foodservice industry regains footing after multiple years of decline

New, innovative offerings play key role in beverage’s performance within the channel

Taylor Karg

June 21, 2022

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Following multiple years of downturn, the foodservice industry has demonstrated perseverance and is making a comeback.

The future of DTC brands

Direct-to-consumer brands gain traction by catering to individuals

Stephanie Cernivec

May 24, 2022

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With the pandemic, as the eCommerce market hit its stride and many consumers turned to direct-to-consumer (DTC) brands, experts note that the beverage industry stands to benefit from DTC’s continuous growth.

Coca-Cola Freestyle 8100 brings beverage variety, quality and speed to drive-thrus

Company debuts new dispenser model at 2022 National Restaurant Association Show

May 17, 2022

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The Coca-Cola Co., Atlanta, announced the launch of Coca-Cola Freestyle 8100, a new back-of-house dispenser developed specifically for the crew-serve occasion. The new dispenser’s advanced technology streamlines drink pouring for foodservice crews, helping reduce drive-thru wait times for diners while providing the beverage quality and variety they crave, according to the company.

Consumer demand for premium spirits soars in the US on-premise

April 21, 2022

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Consumers in the United States are opting to spend more on their drinks in bars and restaurants as premiumization drives the recovery of the on-premise channel after COVID-19. A trend that was paused during the pandemic now is accelerating again, CGA’s exclusive On Premise Measurement (OPM) service shows. The premium price tier of the spirits market took a 40% share of sales by value in February 2022, while super-premium took 18%.

Channel Strategies

On-premise looks to move beyond recovery and into growth

Operators embrace digital solutions, to-go packages beyond pandemic

Jessica Jacobsen

March 24, 2022

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One of the most harshly impacted industries in the early days of the pandemic, on-premise has shown its ability to pivot. Data suggests that the channel has recovered from its early pain points with analysts predicting growth for on-premise.

Channel Strategies

Variety, convenience spur growth for dollar, drug outlets

Unemployment, increased foot traffic contribute to channels’ performance

Lauren Sabetta

February 21, 2022

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As the dollar and drugstore channels are expected to continue with revenue increases, the ongoing COVID-19 pandemic carries mixed impact for retailers.

GP PRO’s new solution lets on-premise patrons seal to-go beverages

February 11, 2022

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GP PRO, a division of Georgia-Pacific LLC, introduced a new dispensing solution for foodservice patrons: the GP PRO Automated Sealer.

Channel Strategies

Supermarkets turbocharge investments into digital technology

Consumers become more digitally engaged

Lauren Sabetta

December 17, 2021

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As consumers' shopping behaviors are changing, traditional grocery stores are seeking new ways to further engage consumers. For many grocery stores, the new path to differentiation is digital.

Channel Strategies

Manufacturers, retailers find ways to deliver orders quickly, efficiently

Consumers across varying demographics engage with eCommerce

Lauren Sabetta

November 18, 2021

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As the COVID-19 pandemic led to a surge in eCommerce and an accelerated digital transformation, some demand shifts could be temporary, while others are likely to have long-lasting effects.

Drizly teams with 7-Eleven to offer on-demand alcohol delivery

1,200+ convenience stores in 11 states equipped with eCommerce app

November 16, 2021

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Drizly, Boston, announced its collaboration with 7-Eleven, Irving, Texas, to deliver alcohol to adults of legal drinking age in under 60 minutes from more than 1,200 7-Eleven stores. Following a successful pilot program with 190 stores, more than 1,200 7-Eleven stores across Arizona, California, Connecticut, Florida, Illinois, Missouri, Ohio, Oregon, Texas, Virginia and Washington state now offer delivery through Drizly.