Advertising and marketing essentially are story-telling. Short stories by necessity but nonetheless story-telling. One of the first lessons taught about creating a story in many composition and creative writing classes is to show, don’t tell. The audience more likely will remember a story when they’re shown a picture in their mind’s eye, than if the story merely is told.
Increased SKU counts, tight warehouse and in-store spaces, and delivery personnel who manage heavy cases and kegs are driving innovation of new mobile carts and hand trucks that are designed to improve ergonomics and enable warehouse workers to safely and efficiently stack, retrieve and deliver products.
When it comes to a maintenance schedule, the same philosophy that applies to a fleet’s overall makeup is relevant here: There is no such thing as a one-size-fits-all solution. However, there are some basic guidelines every beverage delivery fleet should be following, regardless of size, and the experts are here to answer some frequently asked questions related to those.
With the desire for “instant gratification” prevalent throughout the United States and beyond, eCommerce is giving shoppers exactly what they want. Just-in-time delivery is one of the biggest trends in beverage distribution, says Doug Eden, president of IntelliShift, a division of VTS, Commack, N.Y.
Alternative fuels and green vehicles have taken many forms in the past dozen or so years, but unsurprisingly, the form that’s been dominating much of the public conversation has been electric — even though we are still many years away from any meaningful widespread deployment.
The expansion is part of ReadyRefresh’s mission to deliver healthy, convenient and great-tasting hydration to its customers through its website, flexible delivery options and growing portfolio of beverage products.
GS1 Connect 2020 is the conference hosted by GS1 US, the information standards organization. It is where industry leaders and digital innovators collaborate to make their mark on tomorrow’s supply chain. Read More
The May 2020 edition dives into where beverages fit in the future of cannabis. Readers also can find out how beverage market and retailers are adjusting to handle coronavirus. Additionally, this issue highlights the latest trends impacting protein and sports drinks, fiber and probiotics, packaging design and much more!