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Beverage Industry Magazine

Beverage Industry October 2020 Cover Image

2020 October

Beverage Industry’s October issue spotlights leaders throughout the beverage market and how they are steering their company’s throughout the pandemic. Also in this issue is an update on the bottled water market and it continues to post strong volume gains, how natural and organic retailers are combating broader competition, the ingredient solutions available for next-generation performance beverages, and much more!

Cover Feature

Beverage leaders exhibit agility, resilience

Beverage community protects frontline workers while accelerating eCommerce, technology advancements

Jessica Jacobsen

October 1, 2020

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When day-to-day life changed throughout the United States in March, beverage market leaders had to step into action to protect their frontline workers while preserving business operations.

GreyOrange Multi Level Robot Mobility technology

Operations

Robotics solutions ease recent challenges

Industry hurdles are no match for robotics innovation

Sarah Graybill

September 30, 2020

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Amidst challenges related to labor and safety, robotics continue to provide workarounds that allow beverage distributors to streamline operations.

Channel Strategies

Organic retailers seize opportunity to grow

Expanded healthy offerings, online ordering could boost sales for organic retailers

Sarah Graybill

October 2, 2020

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As access to natural and organic products has expanded, specialty retailers are working to regain that market share. Experts note that natural and organic retailers that are quick to stock in-demand products and offer versatile options for purchasing will see success.

GreyOrange’s GreyMatter™ fulfillment software

Warehouse Distribution

eCommerce, COVID-19 boost need for voice-picking

Voice-picking technology enables efficiency, safe distancing

Sarah Graybill

September 29, 2020

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A boost in eCommerce in combination with increased need for social distancing in operations has prompted a greater need for automated technologies, including voice picking. New technologies enable more safety, greater efficiency and an outlook for advancement.

Packaging Materials

Suppliers control what’s inside, outside of the package

New products features recyclable cartons, pouches

September 28, 2020

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Consumers today want what the product is in – whether that be a pouch, carton or bag-in-box – to be as important as what’s inside the package.

Operations Perspective

The posture of productivity in a beverage warehouse

Proper calculations will determine true productivity of operations

John Peter Koss

September 25, 2020

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It is important in the existing working environment, from production to distribution, to focus on how measurement methods are calculated and used to determine true productivity.

Ingredient Spotlight

Functional CBD brings calming effect to waters, teas

Consumer usage of CBD products on upswing

Barbara Harfmann

October 12, 2020

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Cannabidiol (CBD) is helping consumers “mellow out” with an all-natural, functional ingredient designed to help alleviate pain, stress and anxiety. Twenty-eight percent of consumers are interested in trying CBD beverages, according to Mintel.

R&D Feature

Consumers demand higher performance from beverages

Performance beverages must deliver more taste, functionality

Sarah Graybill

September 24, 2020

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As consumers place greater emphasis on health and wellness, performance beverages are adding more to their arsenal. From lower sugar, to better flavor and increased functionality, consumers demand that performance beverages outperform their former selves.

Guayusa’s natural attributes drive usage in beverage formulations

Suppliers refine extract capabilities to support guayusa stability in beverages

Jessica Jacobsen

September 23, 2020

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Natural solutions like guayusa are providing the sustained energy consumers desire with a healthy halo.

Up Close With

Carbonadi Vodka carves out positioning in luxury spirits space

Distiller encourages future minority business owners to hone their craft

Jessica Jacobsen

September 22, 2020

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Ricky Miller III’s “burning desire to elevate the vodka category around the world” led to the creation of Carbonadi Vodka, a luxury spirit that glides across the tongue.

Category Focus

Flavored, enhanced waters contribute to growth in bottled water category

Bottled water generates sales of $18.5 billion in U.S. multi-outlets, IRI reports

Barbara Harfmann

September 21, 2020

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The bottled water category continues its premium turn, as beverage-makers experiment with new ways to improve water’s hydrating ability and add extra health benefits.

Beverage Beat

Study shows COVID-19 has shifted supplement market

Respondents acceptance of pill supplementation declines, opening opportunities for food, beverage

Jessica Jacobsen

September 18, 2020

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According to a study released by MarketPlace, the pandemic has prompted consumers to turn to supplements to boost immunity.

Between Drinks

Fall ushers in return to of seasonal favorites

Hard seltzers remain tried-and-true option

Barbara Harfmann

September 17, 2020

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As the flannels come on, whiskey weather is returning along with season coffee flavors like Caramel Pumpkin Brulée breve and Cinnabear Rebel. Drizly also anticipates that hard seltzers will continue to be a tried and true option.

Last Drop

Celebrities, Jane Walker celebrate women’s votes

IGTV spots, custom apparel toast Equality Day

Sarah Graybill

September 16, 2020

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In celebration of Equality Day (Aug. 26) and women’s right to vote, Johnnie Walker’s Jane Walker brand partnered with activist celebrities to host inspiring TV conversations and released custom T-shirts to encourage women to vote.

Whole Foods unveils Top 10 food trends for 2021

Consumers demand higher performance from beverages

Functional CBD brings calming effect to waters, teas

Beverage leaders exhibit agility, resilience

Direct Wines releases Wine Lovers’ Advent Calendar

Events

October 29, 2020

How a New Breed of Pet Preform Systems Can Help You Be More Flexible, Competitive and Adaptable in Today’s Changing Market

In recent years, the beverage industry has seen a huge trend toward more SKUs, shorter production runs and more frequent design conversions. To solve these challenges and take advantage of these opportunities, a new breed of mid-volume PET preform systems is helping both emerging and established beverage producers achieve the flexibility and production output needed to effectively meet these trends.

January 1, 2030