Beverage Industry Magazine

Beverage Industry’s August eMagazine spotlights the red-hot growth from the hard seltzers market. Respective articles on the club store channel, energy drinks, immune health and citrus ingredient also detail how these markets have flourished during the pandemic.

Cover Feature

Hard seltzers comprise 7% of total beverage alcohol

Large and small companies invest in hard seltzers

Barbara Harfmann

July 27, 2021

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Hard seltzers are sizzling hot in the beverage marketplace, now comprising 7% of total beverage alcohol. Brands that want to succeed will need to entice consumers with flavor and formulation innovation and convenient RTD packaging.

Barcode plant-based, adaptogen-rich performance beverage

R&D Feature

Immune health drives beverage innovation

Functional ingredients impact formulation, flavor

Sarah Graybill

July 30, 2021

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Consumer demand for immune-supporting ingredients is on the rise, leading beverage brand and ingredient companies to innovate with immune-health-focused ingredients that push the envelope.

Distribution

Enhancements for comfort, ergonomics are driving today’s cab interiors

Equipment enhances operational efficiency while minimizing physical, mental stress

Jeff Cioletti

August 3, 2021

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Vehicle OEMs recognize the power of incentivizing current and prospective drivers and are updating their offerings to accommodate the comfort of an evolving workforce.

Arpac Model 45TW-28 Tray Shrink Wrapper and Heat Tunnel

Operations

Revamped equipment saves beverage manufacturers time, money

Pandemic contributes to demand for refurbished equipment

Sarah Graybill

August 2, 2021

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Consumers’ demands have caused manufacturers to need updated equipment capabilities. However, halted manufacturing due to the pandemic caused a roadblock. Enter refurbished equipment, a lower-cost, more quickly available solution.

Distribution

Automated guided vehicles optimize supply chain distribution

Advanced AGV sensors put vehicles on programmable path

Barbara Harfmann

July 29, 2021

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Based on a severe worker shortage, automated guided vehicles (AGVs) are enabling companies to rethink the deployment of their workforce. Designed to run on the warehouse floor and handle repetitive tasks, some AGV models can reach and retrieve pallets with or without an operator.

Operations Perspective

Beverage processing, packaging aided by robotics

Automation advances across warehouse operations

John Peter Koss

August 4, 2021

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The use of robots within beverage warehouses continues to evolve. As automation continues to advance, one might ask whether robots have limitations.

Last Drop

Tequila Cazadores offers immersion experience

History, sustainability among immersion’s highlights

Sarah Graybill

August 2, 2021

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In the midst of the launch of several new products, Tequila Cazadores offers an immersion experience highlighting the brand’s history, sustainability practices and the standards that go into its premium status.

Up Close With

LIFEAID launches functional drinks to boost post-workout recovery

From sleep-aid to fitness, new products see success

Sarah Graybill

July 28, 2021

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LIFEAID Beverage Co. has hit the ground running post-pandemic with two recent product launches and a return to in-person tastings. On the road ahead, consumers can expect to see more functional offerings and “exciting” news in 2022.

Channel Strategies

Consumers’ one-stop shopping lifts club store channel

Mobile apps streamline shopping process

Jessica Jacobsen

July 19, 2021

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When it came to shopping this past year, many consumers prioritized one-stop shopping and cost savings as they dealt with the complexities of the pandemic. These priorities aided the warehouse clubs and supercenters channel as more consumers stockpiled goods and dealt with reduced shopping options.

Category Focus

Energy market thrives during pandemic

New flavors, functionality help category compete with outside categories

Jessica Jacobsen

July 20, 2021

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In today’s beverage market, the energy drinks and shots category is leaving its mark as more consumers are relying on the product’s key attribute ― energy ― to get through the day.

Beverage Beat

Smarter hydration takes center stage in beverage development

Beverage-makers highlight reduced sugar formulations in hydration drinks

Jessica Jacobsen

July 16, 2021

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Many consumers understand the importance of hydration, but survey data shows they might need a reminder about what proper hydration entails.

In Beverage Industry’s annual New Product Development webinar, experts will share their insights about which trends will drive the new beverages of tomorrow.