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New ProductsWine & Spirits

ROW 94 Full Proof Bourbon

ROW 94 Full Proof Bourbon
(Image courtesy of ROW 94)
December 22, 2025


Country music superstar Dierks Bentley introduced ROW 94 Full Proof Bourbon, the third expression to join the ROW 94 lineup.

Just a year after ROW 94’s launch, the newest release was announced at the historic Green River Distilling Co. in Owensboro, Ky., where ROW is made in partnership with Lofted Custom Spirits. 

“During the development of our ROW 94 bourbon, I tasted it at full proof — and I instantly knew we had something special,” Bentley said in a statement. “There’s something raw and powerful about the uncut experience that really stuck with me. I love our flagship bourbon at 94 proof, but I’ve been looking forward to sharing this 120 proof expression with our fans ever since.”

Barreled at 120 proof and aged a minimum of four years, ROW 94 Full Proof is a full-throttle, uncut expression made from the same mash bill as the original — 70% Kentucky-grown corn, 21% rye, and 9% malted and row barley. Featuring notes of vanilla, fresh tobacco, leather and subtle clove on the nose, ROW 94 Full Proof is rich in honey sweetness on the palate, with touches of raisins, black pepper and a smoky oak finish that quickly transforms into toffee and dark chocolate, the company says. 

Packaged in a 750-ml bottle, ROW 94 Full Proof is available nationwide and online for purchase at the company’s website for a suggested retail price of $54.99.

www.ROW94whiskey.com


KEYWORDS: bourbon high ABV

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