Elijah Craig announced its designation as the Official Bourbon of the 2025 PGA Championship, taking place at Quail Hollow Club in Charlotte, N.C., from May 12-18. To mark this partnership and celebrate the championship, Elijah Craig will release a special commemorative bottle of its 94-Proof Small Batch Bourbon.

The limited-edition release features a unique design, including special labels that display both the “Official Bourbon” designation and the official 2025 PGA Championship logo. Each bottle is sealed with a gold coin cork, further highlighting the special nature of this release. Additionally, the commemorative bottles are crafted from carefully selected barrels from Heaven Hill Distillery's Q and H1 rickhouses, paying homage to the PGA Championship's return to Quail Hollow Club.

“The partnership between Elijah Craig and the PGA Championship underscores our shared commitment to excellence,” said Max Stefka, AVP of Global Whiskey Brands at Heaven Hill. “We’re thrilled to honor this prestigious event and its iconic venue, Quail Hollow Club, with a special limited-edition release that celebrates the spirit of golf and the legacy of Elijah Craig Bourbon.”

In addition to the limited-edition release, Elijah Craig will host on-course activations throughout the championship, providing attendees with exclusive opportunities to experience the rich, full-bodied flavor of this award-winning Bourbon. These activations, including the Elijah Craig Speakeasy will offer consumers the chance to enjoy Elijah Craig craft cocktails, interactive experiences, and learn more about the brand’s legacy as the First to Char Oak Barrels to make Bourbon. Furthermore, Elijah Craig has invested in many out-of-home advertising outlets across the greater Charlotte area.

“Elijah Craig remains an integral element of the onsite experience at the PGA Championship,” said Jessica Burdett, director of corporate partnerships at the PGA of America. “We are confident that spectators will enjoy Elijah Craig’s award-winning bourbon and premium activation experiences while watching the strongest field in golf compete at Quail Hollow Club this May.”

The commemorative 2025 PGA Championship Elijah Craig edition will be available in limited quantities, nationally, with each bottle displaying specific information about the Major Championship and the special barrels used to craft it. The product is sold with a suggested retail price of $36.99.