The year might be coming to a close soon, but that doesn’t mean the innovations in the beverage market have slowed down. Across all sectors of the alcohol and non-alcohol beverage market, brand owners continue to develop products that bring joy to consumers’ lives.

Just in time for the holidays, Ezra Brooks Kentucky Straight Bourbon and Saint Brendan’s Irish Cream released their 2019 special edition holiday packs. 

Distilled less than a mile from the birthplace of the infamous Buffalo Bill Cody, Mississippi River Distilling announces the release of its Cody Road whiskey and bourbon series, which is made one 30-gallon barrel at a time using a pre-prohibition aging process to create its signature flavor.

FEW Spirits announces the release of FEW Cold Cut, a new expression FEW’s cask-strength bourbon that is is mashed, fermented, distilled, aged and bottled at the FEW distillery before it is “cut” with Chicago’s Passion House’s cold brew coffee.

Angel’s Envy, an entity of Bacardi USA Inc., announced the limited-edition release of Angel’s Envy 2019 Cask Strength Bourbon Finished in Port Barrels. 

In the Readers’ Choice: New Product of the Month poll for September, Sunshine Sparkling Energy Water won the monthly poll with 31 percent of the vote. 

During the past three years, New York-based Pernod Ricard USA has invested in and helped to grow a significant number of American-made spirits brands.

Adding to its line of canned cocktails, Cutwater Spirits released Bourbon Whiskey Mule.