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Wine & SpiritsNew Packages

Evan Williams Bourbon releases licensed America250 bottles

By Staff Beverage Industry
Evan Williams America250
(Image courtesy of Heaven Hill Brands)
May 29, 2026

Evan Williams Kentucky Straight Bourbon Whiskey announced a new series of officially licensed America250 commemorative products in celebration of the United States’ 250th anniversary. These special releases invite consumers to raise a glass ahead of the nation's historic semiquincentennial milestone in July.

Rooted deeply in American history, Evan Williams’ story has long run in parallel with that of the nation itself. In 1783, the same year the United States formalized its independence at the end of the Revolutionary War, Evan Williams became Kentucky’s first licensed distiller.

“Evan Williams has always been intertwined with American history,” said Max Shapira, executive chairman of Heaven Hill Brands, in a statement. “As we approach the 250th anniversary of our nation, we are honored to celebrate this historic moment with a collection that reflects the spirit, perseverance, and craftsmanship that define both our country and our bourbon. These special releases are a tribute to where we've been and a toast to the future.”

The America250 lineup includes three expressions of Evan Williams Kentucky Straight Bourbon Whiskey, each crafted to commemorate this once-in-a-generation occasion:

•    Evan Williams Black Label (86 proof) – Available in 1.75L ($24.99)

•    Evan Williams 1783 Small Batch (90 proof) – Available in 1.75L ($37.99) and 750ml ($23.99)

•    Evan Williams Single Barrel (117.76 proof) – A special higher-proof release with a limited selection of 250 barrels ($39.99)

Each bottle features patriotic packaging and storytelling that underscores Evan Williams' enduring connection to America's founding. 

The Black Label and 1783 Small Batch bottles bring this heritage to life by highlighting the brand’s origins and its enduring commitment to American values. The Single Barrel expression is hand-dipped in blue wax to match the coordinating blues in the bottle's depiction of the Statue of Liberty. 

In addition to honoring history, Evan Williams will continue its more than 10 years of ongoing partnership with veteran causes across the country. The brand announced a new partnership with the nonprofit Folds of Honor, and a $75,000 donation to provide educational scholarships to the families of fallen or disabled U.S. service members and first responders.

“America250 is proud to collaborate with iconic American brands like Evan Williams that embody the heritage and values we seek to celebrate,” said Jen Condon, executive vice president of America250, in a statement. “This partnership helps bring the semiquincentennial to life for consumers across the country, inspiring reflection, pride, and participation in this historic moment.”

KEYWORDS: bourbon Evan Williams limited-edition packaging patriotic packaging

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