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Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

Aluminum can packaging with inkjet code.

Packaging shifts impact coding equipment market

Adoption of aluminum cans, plant-based packaging influences coders

Jessica Jacobsen

August 19, 2019

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Beverage-makers are tackling the plastic waste problem through their brand portfolios and packaging equipment suppliers are taking notice.

Data collection helps retailers, beverage-makers support consumer needs

Drizly, Nielsen announce new platforms that aid clients

Jessica Jacobsen

August 13, 2019

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Data collection technology is allowing retailers and manufacturers the ability to develop and stock the products that consumers want or even know the ones in which they should be investing time and money.

Health-conscious trends elevate citrus’ status in beverages

Citrus flavors proliferate in waters, teas and spirits

Jessica Jacobsen

August 12, 2019

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Although much attention is directed toward emerging ingredients, suppliers note that health-and-wellness goals also have benefited staples like citrus.

Sierra Nevada Rye Ale - Beverage Industry

Clean-label trends boosts spice usage in beverages

Millennials, Generation Z embrace flavor exploration

Jessica Jacobsen

July 22, 2019

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As consumers demand cleaner and more transparent products, specific ingredient markets are seeing increased interest, helping brand owners deliver on the healthy attributes they’re striving to fulfill.

Teatulia’s Organic Tea Sodas - Beverage Industry

Suppliers help beverage-makers address clean label

Trend impacts certain beverage categories more than others

Jessica Jacobsen

July 17, 2019

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Ingredient suppliers recognize the challenges that can emerge when beverage-makers want to develop a clean-label product and making sure that product attributes meet consumers’ perceptions of clean label.

Podcast shares what’s impacting the beverage alcohol market

Beverage Industry launches Sip & Learn podcasting series

Jessica Jacobsen

July 12, 2019

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The podcast episode offered a nice dive into the latest trends impacting the beverage market with insights from three experts in a nearly 40-minute package.

Roberts PolyPro craft beer can carriers. - Beverage Industry

Sustainability influences secondary packaging market

Experience-focused packaging appeals to millennial consumers

Jessica Jacobsen

July 9, 2019

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Although much attention is given to primary packaging materials, the secondary packaging materials market also is seeing the effects of this evolving market.

New Grist Gose-style - Beverage Industry

Sour beers help market reach more consumers

Millennial consumers, on-premise will help niche beer style’s growth

Jessica Jacobsen

June 28, 2019

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As beer drinkers look for new, flavorful options, analysts note that sour beers are delivering on that need state.

Q Mixers Light Ginger Beer - Beverage Industry

Flavor houses supporting beverage sugar-reduction trends

Healthy-halo flavors see increased demand

Jessica Jacobsen

June 20, 2019

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Flavor houses are recognizing the new normal of providing low- and no-sugar products while still preserving taste profiles.

Maggie Timoney, chief executive offi cer of HEINEKEN USA - Beverage Industry

HEINEKEN USA innovates beers for the what and how

Maggie Timoney returns to US after 5-year stint with HEINEKEN Ireland

Jessica Jacobsen

June 13, 2019

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Recognizing the evolution of today’s beer drinker, White Plains, N.Y.-based HEINEKEN USA has made a concerted effort to develop products that fulfill consumers’ beer desires.

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Readers name their favorite new beverage of June

GT’s Living Foods seeks to motivate healthy minds, lifestyles

Energy drinks continue steady growth

Digital marketing trends keep beverage consumers connected

Clean-label trends boosts spice usage in beverages

Events

October 23, 2018

Innovation: The Evolving Beverage Market

ON DEMAND: In Beverage Industry’s annual New Product Development Webinar, experts will detail how manufacturers are balancing the evolving trends of today's consumers when developing new beverages.

September 18, 2019

What’s on Tap: The Trends Driving the Beverage Market

Beverage Industry’s annual New Product Development Webinar features insights from industry experts about the trends influencing the next generation of beverages.

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Poll

Energy Drink Trends

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Products

Beverage Quality and Safety

Based on an IFT short course, Beverage Quality and Safety offers information on the latest beverage industry trends related to products, processing, and packaging technologies - including new generation nutraceutical beverages

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Beverage Industry Magazine

2019 August

Beverage Industry’s August issue features the latest trends in digital marketing and how it connects consumers to their favorite brands. This issue also features an in-depth look into the energy drinks category, the club store channel and immune health ingredients. Per usual, we also featured the latest products, packaging and machinery.

Check back throughout the month for additional content.

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