As health and wellness continues to be a big topic, POM Wonderful released a new campaign showing the benefits of its products. SodaStream built the "Holy Turtle," a 1,000-fot floating unit that collects plastic pollution.
Little Villager available in three kid-friendly flavors
November 5, 2018
San Diego-based Villager Goods launched Little Villager, a low-sugar and flavorful organic beverage for kids. Co-founded by active and health-conscious parents Josh Landan and Jeff Hansson, Villager Goods is also owned in partnership with a team of professional surf, skateboard, and snowboard athlete investor-ambassadors.
The Coca-Cola Co., Atlanta, reported continued momentum in its business for 2018, with strong financial results for the third quarter. Although reported net revenues for the quarter declined because of refranchising, the company delivered broad-based organic revenue (non-GAAP) and volume growth across all operating groups, while gaining value share globally, it reports.
Portfolio of frozen aguas frescas named Sarah’s Homegrown
October 23, 2018
Frey Farms, Keenes, Ill., announced a brand new line of frozen aquas frescas. Sarah’s Homegrown, named after Sarah Frey, the founder, farmer and chief executive officer of Frey Farms, are made with real fruit and all-natural ingredients, the company says.
Welch's, Concord, Mass., launched its marketing campaign Tough as Grapes, which focuses on an audience of Gen X men with a tough and gritty look at how Welch's Grape Juice is made with one of the world's “toughest” antioxidants, the company says.
The American Beverage Association (ABA), Washington, D.C., announced that Katherine Lugar, president and chief executive officer (CEO) of the American Hotel & Lodging Association (AHLA), will join ABA as its new president and CEO later this year. Lugar will succeed Susan K. Neely, who led the ABA for 13 years. Neely was named president and CEO of the American Council of Life Insurers (ACLI) in May 2018.
As Beverage Industry wraps up the year, the editor’s take a deeper look into the most innovative beverages and packages of the year. Also featured in this issue is the 2018 Work Truck Roundup, and Pack Expo and SupplySide West 2018 Post-Show Reports. As usual, we identified and reported on the prevalent trends and topics shaping all aspects of the beverage world.
Check back throughout the month for additional content.