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Home » Topics » Category Focus » Sports Drinks

Sports Drinks
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Trend articles, new products and news related to sports drinks.
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ARTICLES

BODYARMOR LYTE Carrie Underwood

BODYARMOR LYTE Sports Drink, Carrie Underwood enter equity partnership

Music artist stars in brand’s 1st national TV campaign
January 11, 2021
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BODYARMOR LYTE Sports Drink, a brand of Whitestone, N.Y.-based BODYARMOR, announced a new equity partnership with 7-time Grammy Award-winning superstar Carrie Underwood. 


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X2 Performance Drink

X2 Performance Drinks

December 29, 2020
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NBA Champion Kawhi Leonard partnered with X2 PERFORMANCE to launch its fitness supplements.


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Beverage News

Abbott develops Pedialyte hydration solution to support immune health

Pedialyte with Immune Support includes prebiotics, vitamins
December 14, 2020
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Because supporting the immune system is top of mind for many people, Abbott Park, Ill.-based Abbott is launching a new Pedialyte formulation specifically designed with key nutrients to support immune health. Pedialyte with Immune Support was developed for consumers looking for key immune-supporting nutrients in their hydration solution.


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Beverage News

Jack Pelo will retire from top executive role at Swire Coca-Cola USA

Rob Gehring will assume president, CEO position beginning Jan. 1, 2021
November 12, 2020
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Swire Coca-Cola USA, Draper, Utah, announced that Jack Pelo, its president and chief executive officer (CEO) for the past 24 years, will retire at the end of this year. Rob Gehring, currently chief operating officer, will assume the president and CEO role beginning Jan. 1, 2021.


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Propel Immune Support

Propel Immune Support

November 9, 2020
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Propel Electrolyte Water recently released Propel Immune Support, which offers those with active lifestyles an easier way to replace electrolytes lost in sweat and supports a healthy immune system with vitamin C and Zinc, the company says.


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Kinderfarms

Kinderfarms, Change.org provide safe water

Partnership donates 1 percent of profits for accessible, safe drinking water
October 13, 2020
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Kinderfarms' Kinder For Life social media challenge is raising awareness of and funds for cleaner, safer drinking water for those in need, partnering with Change.org to make the effort successful.


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PepsiCo Logo 2019

PepsiCo releases 2020 Green Bond Report

Company has allocated $447M Green Bonds as of Dec. 31, 2019
October 13, 2020
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PepsiCo Inc., Purchase, N.Y., released its 2020 Green Bond Report, which provides an update on the allocation of the use of net proceeds from its first Green Bond, issued in October 2019 for $1 billion. As disclosed at issuance, the Green Bond's net proceeds are to be allocated to investments where PepsiCo believes it can make a lasting impact on priorities within its sustainability agenda, including packaging, decarbonization and water, while advancing several of the UN's Sustainable Development Goals.


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Ensure Plus

Ensure Plus nutritional shake

September 22, 2020
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Abbott announced the release of Ensure Plus, which now contains 16 grams of protein along with essential nutrients that support immune health, it says.


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Georgia National Guard

Operation Gratitude sends care packages to first responders, deployed service members

Starbucks, Liquid IV hydration among the companies donating products
September 11, 2020
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Operation Gratitude ships beverages, snacks and treats to first responders, National Guard members and deployed troops to express thankfulness. 


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American Beverage Association

ABA joins newly formed US Plastics Pact

Association will provide leadership in transition to circular economy for plastics
August 26, 2020
No Comments

The American Beverage Association (ABA), Washington, D.C., announced it has joined the newly formed U.S. Plastics Pact as a Not-for-Profit Founding Activator. In this role, ABA will provide leadership in the transition to the circular economy for plastics and work with pact stakeholders to promote its acceleration, the association says. 


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