Harpoon Brewery and UFO Beer Co., both operating units of Mass Bay Brewing Co., released seasonal mix-packs: Harpoon’s Wintry Mix and UFO’s Northern Lights. 

Absolut Vodka is inviting everyone to celebrate the world’s expressive minds with the launch of a new limited-edition bottle: Absolut Voices. 

Monster Energy is giving consumers more ways to experience the brand in the gaming world with its launch of limited-edition Apex Legends cans available in-store nationwide through December.

As an official sponsor of the Ryder Cup, Jim Beam released a limited-edition bottle of Jim Beam Black Kentucky Straight Bourbon Whiskey designed exclusively for the event. 

Bombay Sapphire launched its limited-edition pop inspired bottle designed by artist Steven Harrington. 

Budweiser is celebrating the King of New York and the late rapper’s legacy with The Notorious B.I.G. Tall Boy Budweiser cans and collectible merchandise. 

As the official beer sponsor of the NFL, Bud Light is unveiling the 2021-2022 NFL team-specific cans and packaging.

Gatorade launched a set of six limited-time Champions Edition collectors’ bottles inspired by three-time heavyweight champion Muhammad Ali to celebrate the impact the Greatest of All Time had on sport and society. 

In honor of the Milwaukee Bucks winning the 2021 NBA Championship, Cincoro Tequila has created a limited-edition 2021 NBA Trophy Bottle. 

To coincide with its direct-to-consumer website, Topo Chico released limited-edition 12-packs of 6.5-ounce bottles with a box and bottle opener designed by the imaginative talents of two artists.