Penelope Bourbon Blackberry Old Fashioned
Penelope Bourbon introduced Blackberry Old Fashioned, the newest addition to its collection of award-winning ready-to-pour cocktails.
Penelope Blackberry Old Fashioned features a blend of straight bourbon and rye whiskey, orange bitters and blackberry simple syrup for a fruit-forward take on the classic cocktail, it notes. The new offering continues the brand’s focus on delivering convenient, high-quality cocktail experiences while maintaining a bar-quality profile suited for any occasion, it says.
“We’re continuing to see consumers gravitate toward elevated ready-to-pour cocktails that deliver on both quality and convenience,” said Michael Paladini, founder and vice president of strategy at Penelope Bourbon, in a statement. “Our Blackberry Old Fashioned brings a fresh, fruit-forward element to a timeless cocktail while staying rooted in the whiskey character that defines Penelope.”
Danny Polise, founder and master blender of Penelope Bourbon, added: “An Old Fashioned is one of those cocktails people already know and love, so we wanted to put our own spin on it in a way that still felt approachable and true to Penelope. The blackberry brings a fresh and familiar layer without taking away from the bourbon and rye at the core. You still get that classic foundation with a little something unexpected. It’s balanced, easy to drink, and keeps the focus on the whiskey.”
Bottled at 76 proof, Penelope Blackberry Old Fashioned is available at select retailers and online at the company’s website for a suggested retail price of $29.99 a bottle.
www.penelopebourbon.com
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