The three key beverage alcohol markets ― beer, wine, and spirits ― continue to see consumers approach alcohol consumption in new ways as premiumization and sober-curious trends take on a bigger role. However, inflation concerns could upend some of these effects. In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at Beverage Marketing Corporation delve into these trends and how they’re shaping the industry.
- What impact alcohol-free products are having on beverage alcohol
- Which innovations are driving ready-to-drink/ready-to-serve growth
- What impact inflation is having on market growth
- Whether cannabis will have an effect on beverage alcohol in the coming year
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