market research - Page 1 | Beverage Industry

Circana releases Compass insights

Market research firm provides update on 2024 performance, 2025 predictions

November 21, 2024

Chicago-based Circana released its new Circana Compass insights. The insights provide an update on the performance of the global food and beverage industry, as well as an outlook for the year ahead.

Artificial Intelligence set to transform beverage industry

Augmented reality delivers immersive product experiences

Lauren Sabetta

May 7, 2024

From offering consumer insights, enhancing product development to supply chain optimization, experts weigh in on how AI solutions are transforming the beverage industry.

Demand for non-alcohol, alcohol canned cocktails on the rise, study shows

Veylinx study finds alcohol canned cocktail demand up 20%

Staff Beverage Industry

December 26, 2023

Behavioral research platform Veylinx, New York, revealed in a new year-over-year study how consumer demand is increasing for both non-alcohol and alcohol canned cocktails.

2023 State of the Beverage Industry

July 6, 2023

Beverage Industry provides an in-depth look into the performances and trends in the alcohol and non-alcohol categories within the last year. The report includes update statistics from Chicago-based Circana as well as industry trends and forecasts into what’s next.

Tracking consumer behavior with Artificial Intelligence

Special Report

Artificial intelligence offers beverage-makers powerful insights

Early adopters discovering flavor innovations, marketing advancements through AI

Lauren Sabetta

June 5, 2023

Within the beverage industry, AI is being applied to understand consumer behavior, which is expected to lead to more accurate predictions, experts note.

Infographic: Survey reveals unique holiday season for 2020

Bacardi’s survey highlights role cocktails will play in holidays this year

October 16, 2020

As the country prepares for housebound holidays, Americans will be ditching traditional festivities and embracing new adaptations.

Beverage Beat

Euromonitor releases themes on evolving consumer markets

Report predicts various practices developed during COVID-19 will continue through markets

July 8, 2020

In Euromonitor International’s report “How Will Consumer Markets Evolve After Coronavirus?,” the market research firm identifies six COVID-19 themes impacting the consumer mindset.

THP’s 2020 Flavor & Trend Forecast

June 1, 2020

Food and Beverage Marketing Experts at THP took a gaze into their culinary crystal ball to forecast the ingredients, flavors, and culinary techniques chefs, brands, and industry leaders from around the globe will be leveraging in the year to come!

Survey shows how food, beverage manufacturers are adjusting to coronavirus

Third wave of research show current state of economy remains top concern

May 1, 2020

The COVID-19 outbreak has forced business leaders globally into uncharted territory as together we face the challenges surrounding the pandemic. In new research, Clear Seas Research, a BNP Media company, examines some of the different aspects.

Food, beverage manufacturers show growing concern for US economy

Clear Seas data highlights steps employers are taking to protect workers

April 17, 2020

Business leaders globally are in uncharted waters surrounding the recent pandemic and resulting economic impact. Insight into how others are reacting, overcoming current challenges, and planning for tomorrow can provide us with not only comfort, but a shared community of learning and preparation.