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With spring just around the corner, Red Bull unveiled its Red Bull Spring Edition Cherry Sakura. 

Medly Wine unveiled its organic, zero-sugar wines from the Mediterranean, delivered direct-to-consumer in sustainable pouches. 

Accelerator Active Energy announced the launch of its  latest innovation: Citrus Freeze. 

Dogfish Head and the Grateful Dead are back for a repeat performance with Grateful Dead Citrus Daydream Lager. 

Planet Oat announced the launch of its new Zero Sugar Oatmilk Creamers.

TailGate Brewery is releasing a new year-round IPA: Wizards’ Order, crafted from krush and citra hops with flavors of mango, passionfruit and fresh orange zest. 

Maison Perrier is enhancing its portfolio with the addition of French Kiss: a sweetened, sparkling water that brings fruit flavors and prebiotic benefits.

Crown Royal announced the launch of Crown Royal Marquis, officially rolling out nationwide.

C4 is turning up the heat with a new bold flavor: C4 Performance Energy Mango Fuego.

The Finnish Long Drink announced it’s adding a bold new flavor to its lineup: Long Drink Raspberry.