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Home » Topics » New Products

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Ornellaia La Vitalità

Ornellaia La Vitalità

March 25, 2026

Ornellaia announced the launch of La Vitalità (Vitality), a word selected to define the 2023 vintage, it says.


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Saint James Iced Tea Classic Mango

Saint James Iced Tea Classic Mango

March 24, 2026

Saint James Iced Tea announced the launch of Classic Mango, a reiteration of The White Lotus Limited-Edition Mango Black Tea, which quickly became a standout flavor, the company says.


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SWRL Makgeolli Seltzers

SWRL Makgeolli Seltzer

March 23, 2026

SWRL, a modern beverage brand reimagining Korean Makgeolli, officially launched its signature drink lineup, introducing Korea’s cloudy rice wine to the U.S. hard seltzer aisle.


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Culture Pop Sparkling Raspberry Lemonade

Culture Pop Soda Sparkling Raspberry Lemonade

March 20, 2026

Culture Pop Soda announced the official launch of Sparkling Raspberry Lemonade, marking the brand’s first lemonade flavor.


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Buffalo Trace Traveller Whiskey FullProof

Buffalo Trace Traveller Whiskey Full Proof

March 19, 2026

Buffalo Trace Distillery Master Distiller Harlen Wheatley and Grammy-winning singer, songwriter and musician Chris Stapleton announced the release of Traveller Whiskey Full Proof.


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Vita Coco Treats Frosted Lemonade

Vita Coco Treats Frosted Lemonade

March 18, 2026

Vita Coco unveiled its newest Vita Coco Treats flavor: Frosted Lemonade. 


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Black Girl Magic Sweet Red Frizzante

Black Girl Magic Sweet Red Frizzante

March 17, 2026

McBride Sisters Wine Co. announced the national rollout of Sweet Red Frizzante under its culturally iconic Black Girl Magic Wines brand.


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Liquid I.V. Sugar-Free Fruit Punch

Liquid I.V. Sugar-Free Fruit Punch

March 16, 2026

Liquid I.V. officially dropped its newest flavor: Energy Multiplier Sugar-Free Fruit Punch.  


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Anejo Lime THC Spirit

Upstate Elevator

March 13, 2026

Upstate Elevator announced the debut of its Añejo Lime THC Spirit, the brand’s first-ever zero-proof THC spirit. 


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Red Bull Cherry Sakura

Red Bull Spring Edition Cherry Sakura

March 12, 2026

In celebration of spring, Red Bull unveiled its Red Bull Spring Edition Cherry Sakura. 


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