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Rancho La Gloria Cocktails

Rancho La Gloria Cocktails

May 1, 2026

Rancho La Gloria announced it is expanding its portfolio to include an agave wine-based cocktail series. 


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CWENCH Hydration

CWENCH Hydration

April 30, 2026

Cizzle Brands announced the launch of its flagship sports hydration brand, CWENCH Hydration, available at Target stores across the United States, as well as on Target.com.


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Holla Crush

Holla Spirits Crush, CrushTea

April 29, 2026

Holla Spirits announced a bold refresh of its ready-to-drink Crush cocktail lineup, reinforcing the brand’s commitment to fun, flavor and quality, it says.


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Electrolit Cherry Ice

Electrolit Cherry Ice

April 28, 2026

Electrolit is expanding its flavor offering with the launch of Cherry Ice. 


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SunnyD PURPLE

SunnyD Vodka Seltzer PURPLE

April 27, 2026

SunnyD Vodka Seltzer unveiled PURPLE, a limited-time ready-to-drink vodka seltzer, first introduced as “Purple Stuff” in the iconic 1990s SunnyD commercial.


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Lucci Lambrusco

Lucci Lambrusco

April 24, 2026

Supermodel, entrepreneur and longtime Lambrusco enthusiast Ashley Graham, together with co-founder Danny Epstien, announced the launch of Lucci, a new dry, sparkling red wine. 


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GHOST 7UP Energy Drink

GHOST 7up Energy Drink

April 23, 2026

GHOST introduced its latest flavor: GHOST Energy x 7UP Lemon Lime. 


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Highclere Castle Peach Rose Gin

Highclere Castle Peach Rose Gin

April 22, 2026

Highclere Castle Gin announced the U.S. launch of Highclere Castle Gin Peach Rose, a new flavored expression expanding the brand’s portfolio.


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Elmhurst 1925 Clean Protein

Elmhurst 1925 Clean Protein

April 21, 2026

Elmhurst 1925 introduced Clean Protein, a ready-to-drink plant-based protein beverage.


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Rumple Minze Cinnamint Whiskey

Rumple Minze Cinnamint Whiskey

April 20, 2026

Rumple Minze, a cult-favorite peppermint schnapps known for its chill and 100-proof intensity, announced the expansion of its portfolio for the first time in years with the debut of Rumple Minze Cinnamint Whiskey.


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