Super Coffee announced Maple Pumpkin will be a limited-edition fall seasonal in ready-to-drink (RTD) Super Coffee, Super Pods and a plant-based Super Creamer. 

Mico Spirits Co. released Mico Tequila Seltzers, which are available in Lime, Grapefruit and Cucumber Mint varieties.

Shire City Herbals added Elderberry Tonic to its lineup of ACV-powered functional beverages. 

Stone Brewing released Stone Hazy IPA, a juicy, creamy IPA with a 6.7% ABV. 

Ackley Beverage Group announced that they are adding to their portfolio of wine brands with the launch of Cataclysm, a new collection of wines from Washington state.

Kill Cliff has partnered with UFC athlete Israel Adesanya for an expansion of the brand’s IGNITE line with its latest release: Tekilla Kiwi.

Cutwater Spirits launched two, regionally inspired RTD cocktails: Orange Vodka Smash, a mid-Atlantic classic, and Huckleberry Spritz, a tribute to Idaho’s state fruit.

Back by popular demand, MTN DEW, a brand of PepsiCo, released Spark, a limited-edition carbonated soft drink with a blast of raspberry lemonade flavor.

Spritz Society announced its direct-to-consumer launch with a line of sparkling canned Spritz cocktails.

bubly, a brand of PepsiCo, released limited-edition flavors for the sparkling water brand: Coconut Pineapple and Passionfruit.