Carolans Strawberries & Cream combines the sweet, juicy flavor of ripe strawberries with rich, creamy notes for a smooth, fruit-forward experience, while Carolans Chocolate Cream combines rich milk chocolate truffle with notes of toffee and coffee with layers of chocolate indulgence, the company says. 

“Carolans has always been about making everyday moments more enjoyable, and these new flavors give fans more ways to make the brand their own,” said Aaron Wilke, associate vice president at Heaven Hill Brands, in a statement. “Whether poured over ice, added to coffee, mixed into a cocktail or enjoyed in a playful new serve, Strawberries & Cream and Chocolate Cream bring the familiar smoothness people love from Carolans to flavors that are instantly inviting.”

The new flavors arrive alongside a tongue-in-cheek campaign from the fictional Carolans Dairy Department, where confidentiality is taken very seriously, particularly by Carol Ann, an opinionated cow and self-appointed “Head of the Herd,” it says. In the campaign’s official “Non-Disclosure Agreement,” consumers are introduced to the new flavors through an “Official Herd Tasting Protocol,” which recommends tasting each expression on its own before bringing the herd together in an Irish Neapolitan: equal parts Carolans Strawberries & Cream and Carolans Chocolate Cream over ice. 

The campaign also spotlights new occasions for the Carolans family. Strawberries & Cream is positioned as an easy addition to the growing dirty soda trend, with Carol Ann’s recommended serve featuring two ounces of Carolans Strawberries & Cream topped with a favorite soda over ice. Chocolate Cream brings its own dessert-inspired versatility, starring in rich coffee creations and indulgent cocktails such as a Chocolate Cream Espresso Martini, the company notes.

Carolans Chocolate Cream and Carolans Strawberries & Cream are available in 50-ml and 750-ml bottles at 17% ABV and a suggested retail price of $17.99 for the 750-ml bottle.  

www.carolansirishcream.com