Dr Pepper, a brand of Keurig Dr Pepper, Burlington, Mass., Frisco, Texas, and Austin, Texas, debuted the newest flavor innovation to become part of the brand’s permanent portfolio as Dr Pepper Strawberries & Cream hits shelves nationwide this month. The new carbonated soft drink is the original 23 flavors of Dr Pepper swirled with layers of refreshing strawberry flavor and a smooth, creamy finish. 

Dr Pepper Strawberries & Cream Regular will be offered in 12-packs of 12-ounce cans and 20-ounce bottles, and Dr Pepper Strawberries & Cream Zero Sugar will be offered in 12-packs of 12-ounce cans. 

“Our expert team of flavor scientists are constantly innovating to bring to life new varieties that will surprise and delight treat seekers and our existing dedicated fans,” said Senior Vice President of Dr Pepper Brand Marketing John Alvarado in a statement. “Dr Pepper Strawberries & Cream is an exciting evolution for our brand’s flavor portfolio as it joins our permanent lineup alongside popular varieties such as Dr Pepper & Cream Soda and Dr Pepper Zero Sugar. We can’t wait for people to try this delicious new treat.”

Dr Pepper will be dropping an all-new marketing campaign for Dr Pepper Strawberries & Cream this spring.