Henkell Freixenet announced its switching from Henkell alcohol free to Henkell 0.0%. 

Henkell 0.0% impresses with a completely alcohol-free recipe and a sugar content of 42 grams a  liter, the company says. Inspired by the design of the classic Henkell Trocken, Henkell 0.0 % fits harmoniously into the range as an alcohol-free alternative for enjoyable moments, it adds. 

“With Henkell 0.0%, we are sending out a clear signal for stylish enjoyment without alcohol,” said Vanessa Lehmann, head of communications at Henkell Freixenet, in a statement. “Taste and bottle design are a harmonious combination — a response to the increased demands for conscious consumption. Henkell 0.0% is an ideal addition for special occasions where light enjoyment is preferred.”

Henkell 0.0% presents itself with a noticeably lighter profile — while maintaining the same high quality and familiar taste profile, the company says. The non-alcohol cuvée retains its familiar character and impresses with its balanced aroma: fruity notes of pear, apple and citrus, combined with a subtle hint of vanilla, it adds. The overall picture is rounded off by a balanced interplay of sweetness and acidity and a fine perlage, it notes.

Henkell 0.0% is based on carefully selected grapes that are processed using a particularly gentle alcohol removal process, according to the company. The packaging has a modern look: the green bottle and label are based on the popular Henkell Trocken, it notes. At the same time, light blue accents on the label and bottleneck signal the 0.0 % alcohol variant — for quick orientation on the shelf, the company says.

www.henkell-freixenet.com