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Myself and millennials, in particular, are flocking to kombucha teas for their Asian-inspired health-and-wellness attributes and functionality.

The market research firm reported in its 2018 Beverage Consumer Trend Report that more consumers today than two years ago indicate that non-alcohol beverages are “very important” when deciding where to dine.

From an operations perspective, asset utilization is an ongoing operational challenge, especially in process industries like beverages, where constant product and packaging changes raise many questions related to invested assets.

No matter what their reasons might be, it seems as though a growing number of consumers will be employing eCommerce for their grocery services. Retailers now are tasked with ensuring they are meeting consumers’ expectations in this evolving market.

Hundreds of beverage brands are giving back to communities, restoring national parks and even creating job opportunities.