Commentary - Articles - Page 36

Cannabis-infused beverages on the upswing

Constellation Brands, Heineken NV investing in cannabis market

August 17, 2018

Beverage companies are joining the legalization movement and positioning themselves for the future growth of “drinkable marijuana.”

Beverage brands maintain transparency on social media

Smartphone usage rises more than 400 percent

Barbara Harfmann

August 17, 2018

Because many consumers use social media to connect with brands and vice versa, beverage companies are engaging with fans on a variety of digital and social media platforms.

Last Drop - Taylor Karg - Beverage Industry

Stillwater Brands promotes its water-soluble dissolvent

Colorado company creates THC and CBD dissolvent for beverage products

Taylor Karg

August 17, 2018

The company’s moto, “THC Your Way. Every Day.” is a key component to its vision as they strive to help consumers feel better without the stigma that is attached to “getting high,” Singer said.

Beverage case cost observations prompt critical questions

Cost formula, product machinery determine cost of beverage cases

John Peter Koss

July 27, 2018

The production cost per case has to be important because, realistically, it becomes the basis for establishing selling prices further along in the costing process.

Harpoon Brewery Distributing Co. - Beverage Industry

Boston-based Harpoon Brewery operates its own distribution business

Wholesaler arm masters its home market

Jeff Cioletti

July 19, 2018

Sometimes you want to take care of your own backyard. That’s essentially the reason that Boston-based Harpoon Brewery — now the 18th largest craft brewer in the country, according to the Brewers Association, operates a separate distribution business to serve its home market.

HEINEKEN USA did what it does best by creating two never-before-seen products, the BLADE and Home Tap. - Beverage Industry

HEINEKEN USA launches BLADE and Home Tap for at-home consumers

Innovation, product development enhance beer consumption

Taylor Karg

July 18, 2018

A common theme within the global company is progressiveness and this year, HEINEKEN USA did what it does best by creating two never-before-seen products, the BLADE and Home Tap.

North Carolina Craft Brewing - Beverage Industry

North Carolina sees an uproar of craft brewing facilities

The state has become increasingly popular as craft brewers open up shop

July 17, 2018

Known for its world-class workforce and friendly regulatory environment, North Carolina has long been an agricultural and food manufacturing behemoth. But as the craft beer industry continues to gain steam, the state’s reputation has shifted to include high-volume, quality beer production in its already impressive offering.

New seal promotes authenticity in independent craft beer

On- and off-premise channels asked to adopt BA seal

Barbara Harfmann

July 17, 2018

The seal, showcasing an upside-down beer bottle with “Independent Craft” reversed out of white, was prominently displayed on signage and marketed during keynote presentations during the record-breaking CBC that attracted nearly 13,000 attendees.

Best of luck to Susan Neely

ABA’s CEO departs for ACLI

Jessica Jacobsen

July 17, 2018

I have told many how much I believed that Susan was one of, if not the best, leaders among trade associations.

Mezcal gains popularity as a premium drink

Sombra Mezcal rethinks production, environmentally friendly process

Taylor Karg

July 16, 2018

A recent premium trend proliferating the market is the production and consumption of mezcal, a liquor made tropical agave plants.

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Cannabis-infused beverages on the upswing

Beverage brands maintain transparency on social media

Stillwater Brands promotes its water-soluble dissolvent

Beverage case cost observations prompt critical questions

Boston-based Harpoon Brewery operates its own distribution business

HEINEKEN USA launches BLADE and Home Tap for at-home consumers

North Carolina sees an uproar of craft brewing facilities

New seal promotes authenticity in independent craft beer

Best of luck to Susan Neely

Mezcal gains popularity as a premium drink

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

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Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

Commentary
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