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Starbucks Coffee Co., Seattle, announced the expansion of its Starbucks Delivers pilot to an additional six cities across the United States. The expansion, in partnership with Uber Eats, began in San Francisco on Jan. 21, the first of six new markets to offer the service to customers. Following an initial test in Miami, the company remains on track to bring Starbucks Delivers to nearly one-quarter of U.S. company-operated stores.

Changes in the entire consumer packaged goods (CPG) landscape, particularly with eCommerce and even cashless options, is rocking the landscape.

In the spirit of “new year, new you,” Canton, Mass.-based Dunkin’ is presenting a new look to its product packaging, while welcoming new and returning favorite menu items to give the brand and its guests an energizing start to 2019, it says.

Consumer access to virtually anything can be done through the convenience of the Internet. Grocery shopping is no exception anymore.

This holiday season, Seattle-based Starbucks Corp. has more surprises in store to share with consumers. The company announced the release of Juniper Latte, a new wintery beverage that features a hint of juniper and sage, an evergreen aroma and citrus notes, it says. Juniper Latte is available at participating Starbucks locations in the United States starting today (Nov. 27) for a limited time, while supplies last.

As more consumers embrace eCommerce, the mass merchandiser channel is seeing its customers siphoned away from brick-and-mortar locations.

The quest to perfect and expand on traditional offerings continues to evolve as witnessed by national cocktail competitions, happy hours and step-by-step recipes on websites and cocktail chatbots, which are furthering consumers’ fascination and enjoyment of cocktails at home and on-premise.

In the world of beverages, experts note that the more products a brand markets, the more customers the brand will see.