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Former brand strategist for the Boston Beer Co. Todd Simon unveiled: Hero95 Crisp Low Calorie Lager, a high-end, low-calorie, low-carb beer brewed for active lifestyles.

Tsingtao, a leading Chinese imported beer in the U.S., announced the launch of Tsingtao 0.0, a non-alcohol alternative. 

To commemorate the Kansas City Chiefs' victory in Super Bowl LVIII, Bud Light has released limited-edition championship bottles. 

Widmer Brothers introduced the brewery’s seasonal release: White Gold Hazy Lager.

Now through March 2024, Texans can purchase Yuengling Lager in special promotional packaging on 12-pack, 12-ounce cans throughout the state. 

North Coast Brewing Co. (NCBC) released its first-ever 19.2-ounce beer cans. Scrimshaw and Old Rasputin now are available in 19.2-ounce cans. NCBC also will continue to offer these beers on draft and in bottles.

Pelican Brewing Co. announced the launch of its newest release: Beak Breaker Tropical Double IPA.

Looking forward, Drizly highlights which drinks trends are poised to have the biggest impact on the beverage alcohol industry, surveying 1,000 adults about the drinks they plan to purchase most in 2024.

SweetWater Brewing Co. released two additions to the SweetWater Gummies line of brews: Sour Watermelon India Pale Ale (IPA) and Cherry Limeaid IPA, which are available in the new Gummies Variety 12-pack.