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Home » Topics » Category Focus » Beer

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SamAdamsAmericanDream_900.jpg

Samuel Adams Celebrates 15 Years of Brewing the American Dream

Announces its priority philanthropy program has surpassed $100 million of funding
August 18, 2023

As Brewing the American Dream celebrates 15 years supporting small food and beverage businesses across the United States, Samuel Adams announced that its priority philanthropy program has surpassed $100 million of funding. This milestone commemorates the program’s dedication to uplifting devoted craftspeople everywhere in partnership with nonprofit lenders like Accion Opportunity Fund.


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Angry Orchard releases Fireside Mix Pack

August 18, 2023

Angry Orchard, a brand of The Boston Beer Co., is giving the people what they want this fall: more apple. To satisfy the masses, Angry Orchard is launching a new, exclusively-apple variety pack this fall: the Fireside Mix Pack. Featuring four apple flavors, including the OG Crisp Apple and some familiar favorites fit for the season.


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Tilray Brands to acquire 8 beer, beverage brands from Anheuser-Busch

Transaction expected to close this year
August 10, 2023

Tilray Brands Inc., New York, announced that the company has entered into a definitive agreement to acquire eight beer and beverage brands from Anheuser-Busch, St. Louis. Upon satisfaction of customary closing conditions, Tilray will acquire Shock Top, Breckenridge Brewery, Blue Point Brewing Co., 10 Barrel Brewing Co., Redhook Brewery, Widmer Brothers Brewing, Square Mile Cider Co. and HiBall Energy.


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NÜTRL Black Cherry

August 10, 2023

NÜTRL Vodka Seltzer debuted its newest flavor innovation: NÜTRL Black Cherry.


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Twisted Hard Iced Tea pumps up the alcohol with Twisted Tea Extreme

Hard iced tea with 8% ABV rolling out in 5 test markets
August 9, 2023

Twisted Tea Hard Iced Tea, a brand of Boston-based The Boston Beer Co., announced its first-ever high-ABV test launch: Twisted Tea Extreme, an 8% take on its hard iced tea lineup.


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Seagram's Escapes Spiked rotating Tiki Series, new tropical flavors

August 8, 2023

Seagram's Escapes recently added five new tropical flavors within the Spiked portfolio. 


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Topo Chico Aguas Frescas Hard Seltzer
Cover Feature

Ready-to-drink cocktails becoming a favorite with consumers

Hard seltzers falling flat among consumers
Chloe Alverson
Chloe Alverson
August 7, 2023

As ready-to-drink (RTD) cocktails experience continued growth, experts note that the category’s rise could be due to diversification versus that of the hard seltzer category.


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Limited-edition Brooklyn Lager can launches featuring Notorious B.I.G.

August 4, 2023

Brooklyn Brewery, Brooklyn, N.Y., unveiled a limited-edition Brooklyn Lager featuring Notorious B.I.G. in homage to his vibrant legacy and in celebration of Hip-Hop’s 50th Anniversary. This limited release of Brooklyn Lager, which is celebrating its 35th anniversary this year, delivers the same bold taste it has for three decades, but for a limited time will feature an iconic image of Brooklyn’s favorite son.


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Electro-Lime Cerca de Cerveza

August 3, 2023

Best Day Brewing announced the launch of its first, seasonal release: Electro-Lime Cerca de Cerveza.


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Schilling Cider’s Big Zesty Raspberry Lemonade

July 25, 2023

Schilling Cider announced the launch of its newest addition to the Big Zesty lemonade cider family: Big Zesty Raspberry Lemonade.


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