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Home » Topics » Category Focus » Beer

Beer
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Inauguration Day beers

Atlas Brew Works limited-edition beers honor President Joe Biden, Vice President Kamala Harris

Craft beers sold out within hours of release
February 2, 2021
No Comments

Ahead of Inauguration Day on Jan. 20, Atlas Brew Works rolled out two limited-edition craft beers to honor President-elect Joe Biden and Vice President-elect Kamala Harris, which sold out within hours, the company said.


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Heineken Slim Cans

Heineken now in slim cans in Florida

Packaging transition based on millennial, multicultural demand
February 2, 2021
No Comments

Heineken, a brand of White Plains, N.Y.-based HEINEKEN USA, is entering the fast-growing slim can market and updating the style of Heineken Original. The refreshed cans will debut with an initial March launch throughout Florida. The 12-ounce slim cans will be available in six-, 12-, 18- and 24-packs. 


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Stone Neverending Haze IPA

Stone Neverending Haze IPA

February 2, 2021
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Stone Brewing announced the newest year-round beer to join its lineup: Stone Neverending Haze IPA. 


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Paulaner

Paulaner USA launches sweepstakes for VIP trip to Munich, Germany

Salvator Double Bock star of Salvatorest bier festival
January 29, 2021
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Invented by German monks more than 375 years ago, Salvator Double Bock imparts a distinctively bold, robust flavor best paired with hearty meals.


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Truly Hard Seltzer Iced Tea

Truly Iced Tea Hard Seltzer

January 28, 2021
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Truly Hard Seltzer, a brand of The Boston Beer Co., announced the launch of Truly Iced Tea Hard Seltzer, an amalgamation of hard seltzer, real brewed tea and fruit flavor. 


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Beverage News

Molson Coors to distribute Superbird RTD cocktail

Company’s partnership with CKBG marks first entry into RTD spirits category
January 26, 2021
No Comments

Molson Coors Beverage Co., Chicago, announced a partnership with CKBG to distribute Superbird, a 100 percent blue agave tequila-based cocktail. The agreement marks Molson Coors first entry into the premium ready-to-drink (RTD) spirits category and its latest move beyond the beer aisle.


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Michelob Ultra Organic Seltzers

Michelob ULTRA Organic Seltzer

January 26, 2021
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Michelob ULTRA Organic Seltzer hit shelves nationwide with three flavors: Cucumber Lime, Spicy Pineapple and Peach Pear. 


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O

O’Doul’s releases Dry January limited-edition can

Newest iteration intended for single consumers
January 15, 2021
No Comments

For the third consecutive year, non-alcohol beer brand O’Doul’s released a limited-edition can design in honor of Dry January. 


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Michelob ULTRA Organic Seltzer

Michelob ULTRA releases organic hard seltzer line

Michelob ULTRA Organic Seltzer designed for mature hard seltzer consumers
January 13, 2021
No Comments

Michelob ULTRA, a brand of St. Louis-based Anheuser-Busch, is launching a hard seltzer for people who prioritize natural flavors and enjoy an active lifestyle. Michelob ULTRA Organic Seltzer hits shelves nationwide this month with three flavors: Cucumber Lime, Spicy Pineapple and Peach Pear.


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Bud Light Seltzer Lemonade

Bud Light Seltzer expands lineup with Lemonade extension

Brand extension available in 4 flavor varieties
January 8, 2021
No Comments

Bud Light Seltzer, a brand of St. Louis-based Anheuser-Busch, announced the addition of a new product: Bud Light Seltzer Lemonade. Packed with lemonade taste, the new variety pack features four new flavors: Original Lemonade, Black Cherry Lemonade, Strawberry Lemonade and Peach Lemonade.


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