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Home » Topics » Marketing

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Mondavi Wines

Woodbridge by Robert Mondavi Wines official wine of Los Angeles Dodgers

Wine featured at stadium and digital partnerships
October 9, 2020

The multi-year partnership between Woodbridge by Robert Mondavi Wines and the Los Angeles Dodgers features in-market activations, digital partnership extensions and branding elements at Dodger Stadium.


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Hint CEO

Hint water founder Kara Goldin publishes book

'Undaunted' recaps CEO’s journey of overcoming doubt to inspiring others
October 8, 2020

Find out how hint founder and chief executive officer Kara Goldin went from mixing flavors at home to creating a $200 million flavored water brand.  


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Wine Advent Calendar

Direct Wines releases Wine Lovers’ Advent Calendar

2020 edition provides consumers with taste tour wine regions
September 28, 2020

The popular Wine Lovers' Advent Calendar is returning nationwide for its third year, after selling out within weeks both years prior. Available from Direct Wines Inc., South Norwalk, Conn., the Wine Lovers’ Advent Calendar contains 24 187-ml bottles of wine.


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Miller Lite

Miller Lite launches Cantenna for football season

Streaming device resembles Miller Lite can
September 14, 2020

Miller Lite, a brand of Chicago-based Molson Coors Brewing Co., is launching the Cantenna, a reception device on the market that serves up football straight to fans' living rooms. The latest can-novation is a game-watching solution for all the cord-cutters and cord-nevers out there.


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Georgia National Guard

Operation Gratitude sends care packages to first responders, deployed service members

Starbucks, Liquid IV hydration among the companies donating products
September 11, 2020

Operation Gratitude ships beverages, snacks and treats to first responders, National Guard members and deployed troops to express thankfulness. 


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Jones RV

Jones Soda celebrates 25th year with skateboarder Tony Hawk

Jones-branded RV with Hawk celebrates #ItsMyCraft campaign
September 9, 2020

Jones Soda Co. kicked off its 25-year celebration by reuniting with skateboarder Tony Hawk and hitting the road in a fully wrapped Jones-branded RV carrying Hawk to promote the hashtag #ItsMyCraft. 


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Moet Hennessy joins DineOut NYC efforts

Brand teams up to support restaurants transitioning to outdoor dining
September 8, 2020

Moet Hennessy and nonprofits are working together to provide assistance to help restaurants in the New York City area safely transition to outdoor dining throughout the city.


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Jägermeister teams with NHL to elevate hockey fans game-watching experience

Prizes included smart TV, gift cards, TV subscriptions
September 7, 2020

Jägermeister, the NHL, and Men In Blazers on Ice are combining efforts to launch a sweepstakes that benefits hockey fans by providing prizes to help upgrade their game-watching experience this season.


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Tea North

Tea North, Lindsey Stirling help those in need

Sales of tea brand assists families impacted by COVID-19
September 4, 2020

Tea North tea brand and artist Lindsey Stirling are teaming up to provide aid to families impacted by COVID-19 and the relative difficulties it’s caused for many. 


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Brooks Winery
Supplemental Marketing

Virtual tastings, events and go-to online marketing engages consumers

Beverage brands drive sales through website, DTC
Barbara Harfmann
September 4, 2020

For wineries and independent craft spirit and beer producers, taprooms, tasting rooms and tours have long encouraged trial and experimentation, helping these entrepreneurs become beacons of community and camaraderie. Yet, to drive sales during the past six months, beverage brands have been forced to pivot and use other avenues such as eCommerce and direct-to-consumer (DTC) shipping with overall positive results.


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On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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2026 State of the Industry Series: Non-Alcohol Beverages

In Beverage Industry’s annual State of the Industry: The Non-Alcohol Beverage Market, analysts at S&D Insights LLC provide an in-depth look at the past year and what the future holds for them in 2026.

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