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Home » Topics » Marketing

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Monster Mango Loco

Nielsen honors Monster Energy’s Juice Monster Mango Loco as Breakthrough Innovator

Elevated juice blend reminiscent of “Dia De Los Muertos”
November 4, 2020

Monster Energy’s Juice Monster Mango Loco earned Nielsen’s BASES Top 25 Breakthrough Innovation honors in 2020 as a top CPG brand that has connected with consumers. 


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Tesla car

Electric Tesla truck fashioned out of 800 plastic bottles and rPET

Cybertruck part of National Drive Electric Week
November 3, 2020

Using 800 used plastic water bottles and rPET plastic sheeting, artist Anne Marie D’Agostino designed a one-of-a-kind Tesla electric Cybertruck for National Drive Electric Week (Sept. 26).


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Jack Daniel's

Jack Daniel’s inks partnership deal with celebrity outdoorsman Chad Belding

“The Fowl Life” Single Barrel whiskey to further fundraising for conservation groups
November 2, 2020

Jack Daniel’s Tennessee Whiskey has signed a multi-year partnership with outdoorsman Chad Belding to raise awareness around the environment and sustainable ingredients. 


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CAPRI SUN swaps juice for water in its pouches

CAPRI SUN promotes healthy hydration, disappoints kids everywhere
October 19, 2020

CAPRI SUN has released a video clip showing kids tasting their new release for the first time: purified water, in its traditional style of juice pouch. 


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Whiskey Dog Calendar

Ten canines selected for All-American dogs’ calendar

All-American whiskey Early Times to honor Top 10 dogs
October 16, 2020

All-American whisky Early Times conducted a nationwide search for its Top-10 All-American dogs, receiving more than 16,000 responses. The winners will  be featured on a 2021 calendar, as well as on a billboard in their hometown. 


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Pepsi NFL

Pepsi connects with fans from afar

Made for Football Watching campaign brings fans together
October 15, 2020

Pepsi’s Made for Football Watching multi-channel media campaign aimed to connect to fans from all over the world who watch the game from their homes by providing digital interactive features, activities and game-watching supplements to this year’s NFL watch experience.


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Weed Cellars

Weed Cellars serves The Hospitality Tour

Brand pours drinks at fundraising concerts to support hospitality industry
October 14, 2020

Weed Cellars was onsite at this year’s Hospitality Tour, pouring drinks as part of the event that raises money to support those in the hospitality industry who are struggling due to COVID-19. 


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Kinderfarms

Kinderfarms, Change.org provide safe water

Partnership donates 1 percent of profits for accessible, safe drinking water
October 13, 2020

Kinderfarms' Kinder For Life social media challenge is raising awareness of and funds for cleaner, safer drinking water for those in need, partnering with Change.org to make the effort successful.


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Zephyrhills

Zephyrhills Brand Feel-Good Movements provides “Good News Grants”

Water company awards grants to Florida organizations
October 12, 2020

Zephyrhills Brand 100% Natural Spring Water unveiled the Feel-Good Movement, a program aimed at highlighting good news throughout Florida by rewarding the positive work of organizations in the Sunshine State. 


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Mondavi Wines

Woodbridge by Robert Mondavi Wines official wine of Los Angeles Dodgers

Wine featured at stadium and digital partnerships
October 9, 2020

The multi-year partnership between Woodbridge by Robert Mondavi Wines and the Los Angeles Dodgers features in-market activations, digital partnership extensions and branding elements at Dodger Stadium.


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