Smirnoff puzzle gifts hide surprise, special offer
Fans who complete puzzle met with hidden image, Drizly coupon
Smirnoff ICE teamed up with premium imported home goods brand Cremsiffino to create limited-edition NICELY Gifted Puzzles featured three festive designs: a festive cat, a happy snowman and a starry night. The puzzles came with a hidden surprise: as the puzzle took shape, recipients could see it actually included the image of a bottle of Smirnoff ICE that wasn’t featured on the box. Once consumers cracked the puzzle, they won $5 from Drizly.
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!
