Beverage Industry logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Beverage Industry logo
  • NEWS
    • R&D News
    • Supplier News
  • PRODUCTS
    • New Products
    • Reader's Choice Poll
  • CATEGORIES
    • Alternative Drinks
    • Beer
    • Bottled Water
    • Cannabis Beverages
    • Carbonated Soft Drinks
    • Energy Drinks & Shots
    • Juice & Juice Drinks
    • Plant-Based Beverages
    • Sports Drinks
    • Tea and Coffee
    • Wine & Spirits
  • R&D
    • Beverage R&D Features
    • Ingredient Spotlight
  • PACKAGING
    • New Packages
    • Packaging Equipment
    • Packaging Material
  • OPERATIONS
    • Distribution
    • Plant Focus
  • TOP LISTS
    • Beer Market Report
    • Executive of the Year
    • State of the Beverage Industry
    • Top 100 Beverage Companies
    • Truck Report
    • Wholesaler of the Year
  • MEDIA
    • eBook
    • Podcast
    • Polls
    • Videos
    • Webinars
  • DIRECTORIES
    • Annual Manual
    • Contract Packaging Guide
    • Take a Tour
  • MORE
    • Classifieds
    • Channel Strategies
    • eNewsletters
    • Events
      • Membrane Technology Forum
    • Interactive Product Spotlights
    • Market Insights
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • Archived Issues
    • Advertise
  • SIGN UP!
Home » Keywords: » Smirnoff

Items Tagged with 'Smirnoff'

ARTICLES

DropsOfAdvice_Campaign.png

Diageo, Smirnoff launch new global responsible drinking campaign

Campaign encourages consumers to ‘be wildly responsible’ during the holiday season
November 21, 2022

London-based Diageo plc, and its vodka brand Smirnoff, announced the launch of a new global campaign, Drops of Advice, which encourages people to drink responsibly during the holidays while also enjoying the best of the season’s festivities, it says. The campaign will consist of six engaging digital animations, stills from the animations as print options and pop-up “Be Wildly Responsible” bars across the world. 


Read More
Smirnoff SideBarre

Smirnoff partners with SideBarre for virtual workout classes

Vodka, flavored malt beverage brand donates $50K to Black Girl Ventures
March 1, 2021

As part of the brand's ongoing commitment to the Black community, Smirnoff is partnering with Washington, D.C.-based fitness studio, Black women-owned small business SideBarre to give adults (21 and older) across the United States the opportunity to attend a series of complimentary, inspirational virtual bar(re) classes from home in support of Black women entrepreneurs across the country. 


Read More
Smirnoff

Smirnoff puzzle gifts hide surprise, special offer

Fans who complete puzzle met with hidden image, Drizly coupon
February 9, 2021

Smirnoff launched a series of giftable holiday puzzles featuring a hidden image that was revealed with puzzle completion, along with a coupon to order Smirnoff. 


Read More
Smirnoff Cremsiffino

Smirnoff Ice launches Cremsiffino for holiday gift exchange

Flavored malt beverage brand creates faux luxury brand for mischievous gift givers
December 9, 2019

As a brand that is known for being both mischievous and fun, Smirnoff Ice, a brand of Diageo North America, Norwalk, Conn., has created the ultimate holiday present this holiday season: three different cardboard boxes that appear to contain luxurious home goods items and appliances, but actually contain a bottle of Smirnoff Ice premium flavored malt beverage.


Read More
Smirnoff-Zero-Sugar-Infusions-Beverage-Industry.jpg

Beverage companies launch their latest campaigns, products

July 25, 2019
Smirnoff launched the latest TV commerical for its Smirnoff Zero Sugar Infusions Line. CERIA Brewing Co.'s cannabis beer titled Grainwave now is available in 132 dispensaries throughout Colorado. S&D Coffee & Tea launched their latest product line of eight infused, non-carbonated beverages.
Read More
Smirnoff Party Pitch

Smirnoff gears up for summer with Party Pitch contest

Contest asks consumer to share how they will use Smirnoff Red, White & Berry in celebrations
March 18, 2019

To celebrate the return of Smirnoff Red, White & Berry, the brand is launching Smirnoff Party Pitch featuring a panel of fun experts to review consumers' ideas for the ultimate red, white and blue Fourth of July bash. With the help of the party panel, Smirnoff hopes to find the most exciting, outrageous, silly and wild ideas to celebrate America — all with responsible drinking in mind, of course.


Read More
Smirnoff Holiday Contest

Smirnoff Seltzer launches national holiday contest

Brand to upgrade ‘middle seat’ travelers
December 4, 2018

Smirnoff, a brand of Diageo North America, Norwalk, Conn., and its Smirnoff Seltzer brand announced the launch of a national contest for those traveling via airplane and the “middle seat” this holiday season. Smirnoff Seltzer saw an opportunity to bring its campaign hashtag #FunofaKind experience and take a stand for middle-seaters, it says.


Read More
Pepsi Tailgate Tours - Beverage Industry

Beverage companies create new social media campaigns to coincide with fall events

October 17, 2018
Smirnoff Vodka launches a new media campaign, PepisCo celebrates this football season, Spotify launches a new podcast in partnership with New Amsterdam Vodka, Virgil's Handcrafted Sodas found its genius and The NPCF releases its craft beer.
Read More
Smirnoff Mule

Smirnoff Moscow Mule Vodka

October 16, 2018

Smirnoff, a brand of Diageo North America, introduced its latest limited-edition vodka: Smirnoff Moscow Mule. 


Read More
Smirnoff Chicago bottle - Beverage Industry

Smirnoff debuts locally inspired bottles

Vodka brand releases Chicago and California bottles
September 19, 2018
Smirnoff knows how important a hometown is to a person so, to celebrate the many unique places across North America, Smirnoff is debuting limited-time only, locally inspired bottles including a specially designed bottle for Chicago.
Read More
More Articles Tagged with 'Smirnoff'
Subscribe For Free!
  • eNewsletters
  • Online Registration
  • Subscription Customer Service
  • eMagazine Subscription
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Fourpeople toasting with cocktails made with low-sugar ingredients, celebrating healthier drink options.
    Sponsored byCargill

    What’s Hot in Sugar Reduction: Beverages

  • chocolate milk
    Sponsored byCargill

    Sweetening the Future for Dairy and Dairy-Alternative Beverages

  • woman pouring a drink
    Sponsored byFFP

    Building a Beverage System: Meeting Consumer Demand for Precision Wellness

Popular Stories

halfday sodas

Beverage-makers turn to fiber, prebiotics and more to support consumer needs

Anheuser-Busch Brewing Futures

Anheuser-Busch announces $300 million investment in US manufacturing

Alani Nu

Alani Nu surpasses $1 billion in retail sales

Vote for your favorite new product

Have your say in what makes it to the top this month!
Vote for your favorite new product and help us celebrate excellence.


VOTE NOW!

Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

View All Submit An Event

Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

See More Products

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing