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Home » Topics » Marketing

Marketing

Check out the new and upcoming marketing initiatives, contests and advertising campaigns from beverage-makers.
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Articles

  • Sprite Living Tracklist

    Sprite launches campaign reimagining hip-hop’s most impactful songs

    By: Staff Beverage Industry
  • Marketing

    The Free, Organic Myth: What Beverage Marketers Keep Getting Wrong About Acquisition Costs

    By: Joel Horwitz
  • Josh Hart C4 Energy

    C4 Energy’s basketball fandom takes shape with new partnerships

    By: Jessica Jacobsen
  • Fireball Blazin Apple Flask

    Fireball Whisky gives Teacher Appreciation Week new meaning

    By: Staff Beverage Industry
More Articles

Podcasts

  • Marketing in the digital era
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Authors

  • Jessicajacobsen
    Jessica Jacobsen
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Popular Stories

Torani

Dirty sodas’ popularity continues to grow, Torani research shows

Coke New Equipment Lineup

Coca-Cola debuts new dispenser formats, technology

BodyArmor Fit

BODYARMOR Sports Drink expands with FIT line

Products

  • Small gin

    Lessons from Gin: Business the Four Pillars Way

  • Small alc

    Alcoholic Beverages

  • Nonalch

    Non-alcoholic Beverages 1st Edition

  • Management

    Food and Beverage Management

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