When day-to-day life changed throughout the United States in March, beverage market leaders had to step into action to protect their frontline workers while preserving business operations.
In the midst of the pandemic, consumer-purchasing patterns have shifted, impacting convenience stores sales and product offerings. Despite these changes, the channel is harnessing opportunities for future success.
Sweepstakes will award 1 consumer a week-long trip in Dunkin’-branded RV
August 10, 2020
Dunkin’ is tapping into the hottest summer travel trend by creating a Dunkin’ Refreshers RV and giving one fan the chance to win it for a week, it says.
Portion of profits from beverages will support farmers
July 20, 2020
Chipotle Mexican Grill, Newport Beach, Calif., announced it will serve new non-GMO and certified organic lemonades, aguas frescas and tea from farmer-created Tractor Beverage Co. at participating locations.
No app, account needed to use mobile technology, company says
July 13, 2020
As the coronavirus pandemic continues to reshape the world around us and shift consumer behavior, The Coca-Cola Co., Atlanta, is rolling out a new pouring option to meet consumer needs with its latest Coca-Cola Freestyle technology innovation — contactless, mobile pouring from a smartphone.
As businesses reopen, digital engagement with consumers will be more important than ever before for keeping restaurants top-of-mind and personalized, experts note.
Campaign highlights authenticity, real fruit flavor
June 5, 2020
The Riboli family of San Antonio Winery recently released its semi-sparkling wines in two new flavors: Stella Rosa Pineapple and Stella Rosa Watermelon.
The vending machine industry continues to evolve. The use of no-touch cashless systems has provided greater convenience, speed and security for customers and operators, particularly important in the wake of COVID-19. Soft drinks generate the most sales, followed by non-carbonated products like bottled waters, teas and energy drinks.
Direct-to-consumer offering focuses on bourbon cocktails
May 25, 2020
Lonerider Spirits, Holly Springs, N.C., launched a monthly subscription box named the “Bundled Bourbon Box” that focuses exclusively on cocktails made with bourbon.