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As consumers take greater control of their health and well-being, performance beverages that were once designed to fuel athletic and fitness activities also are being incorporated into broader wellness goals.

With rising interest in natural ingredients and clean label, experts highlight that the sweeteners market is being shaped by more than a broad desire to consume less sugar. 

Beverage formulations that support women’s health appeal to women at all stages of life, offering benefits that range from mood and energy to skin health. 

New Product Development for Beverage Manufacturers helps you understand the consumer trends and insights and ingredients that support those trends that are influencing the next generation of successful beverages.

As immune support is now a year-round health goal, beverage-makers are expanding the ingredients they utilize to support those attributes.

Ingredient suppliers address some points of confusion when it comes to defining the term “clean label” and discuss how it can be clarified.  

With rising interest in clean label products, experts note that consumers are paying closer attention to beverage labels, favoring products that provide more transparency and offer simpler ingredients.

Given the rising consumer interest in fiber and digestive health, experts address the challenges beverage-makers should consider when working with digestive health ingredients.

At ADM’s  flagship flavor facility in Erlanger, Ky., it’s all about reformulation in food and beverage to meet evolving trends.

Research shows that awareness of GLP-1 medications is on the rise as Americans explore these agonists for a variety of reasons. Experts highlight that beverages will play a key role in supporting this growth.