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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Woodford Reserve bourbon releases 2013 Kentucky Derby bottle

Limited-edition bottle features artwork of Eric Bowman
March 1, 2013

Woodford Reserve, the “Official Bourbon of the Kentucky Derby,” is honoring the annual horse race with the release of its 2013 commemorative bottle. A product of the Woodford Reserve Distillery in Versailles, Ky., this year’s limited-edition Kentucky Derby 139 bottle features the artwork of Oregon-based painter Eric Bowman.


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A new look for Ommegang Brewery

February 15, 2013

 With a goal of creating a cohesive look to create brand recognition and communicate the quality of its Belgian-style ales, Ommegang Brewery enlisted the help of Duffy & Partners, Flower City Printing and AR Metallizing.  


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Vibrant highlights for Lipton

February 15, 2013

 To kick-start 2013, Lipton tea unveiled new packaging that features a more vibrant “Lipton Yellow,” the company says.  


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Odwalla updates its visual identity

February 15, 2013
For the first time in six years, Odwalla has introduced a new visual identity.
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Alacran Tequila looks pretty in pink

February 15, 2013
In time for Valentine’s Day, Alacran Tequila released a limited-edition pink bottle. Featuring a soft-touch matte material, the pink bottle is available in New York, Texas, Mexico, Colombia and Hong Kong.
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Popeye Energy adds a classic touch

February 15, 2013

Popeye Energy commissioned McLean Design to design the packaging for its supplement blend, which contains 70 percent fruit juice, vitamins and a proprietary energy blend that includes natural caffeine, according to the design firm.  


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Moat Mountain goes big

February 15, 2013

 Supporting its motto, “Everybody loves big cans,” Moat Mountain Brewing Co. launched its Bone Shaker Brown Ale in 24-ounce Rexam cans.  


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Bully Bling signs ‘crushing’ deal

February 15, 2013

 In conjunction with signing an agreement with Baltimore Ravens cornerback Bernard “Crush Boy” Pollard Jr., Bully Bling Energy LLC released special-edition cans of its same-named energy drink highlighting the professional football player.  


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Old Pulteney’s handcrafted bottles

January 15, 2013

 Old Pulteney Single Malt Scotch Whisky unveiled Old Pulteney 40 Year Old, the oldest official bottling in its line of single malts.  


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Lancaster Brewing’s handcrafted look

January 15, 2013

 Big design changes are happening at Lancaster Brewing Co.  


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