Articles Tagged with ''packaging design''

Harvest Soul Organic announced a new packaging design for its lineup of blended vegetable and fruit beverages.

Tank Garage Winery unveiled Chrome Dreams, a 2015 Napa Valley Cabernet Sauvignon-based red blend bottled in a chromed-glass wine bottle.

When it comes to sustainability, consumers increasingly are taking brand owners sustainable practices into account when making purchase decisions.

In 2017, two American icons converged as Beam Suntory signed a multiyear Legacy Partnership with the 2016 World Champion team: the Chicago Cubs. The exclusive distilled spirits sponsorship made EFFEN Vodka the Official Vodka of Wrigley Field, the home of the Cubs.

Captain Morgan Spiced Rum released a new bottle design. Updates were made to the embossing, cap and label to give the rum brand a modern look, the company says.

The Flexible Packaging Association released an infographic featuring study results about the use of flexible packaging.

To deliver more consumption options to consumers, beverage companies have developed at-home mixology kits as well as more format sizes.

King takes great pride in Side Project’s bold label and package design. He recognizes the importance of design in the overall experience for the drinker. “We know it’s what’s inside the bottle that counts,” King says. “But we also appreciate how a bottle is presented. Its label and packaging keep the customer remembering what they tasted.”

With less than two months until its debut, the 15^th annual Packaging That Sells Conference offers a dynamic lineup of branding and packaging experts.