Performance beverages - Articles - Page 11

G Fuel launches new pack size

16-ounce cans available nationwide

July 16, 2019

New York-based G Fuel Energy Formula, the official energy drink of Esports, announced its ready-to-drink (RTD) energy drink now is available in 16-ounce cans at gfuel.com.

VPX Sports Bang Energy Drink - Beverage Industry

2019 State of the Beverage Industry: Energy drinks maintain competitive edge

Flavor combinations, natural ingredients contribute to double-digit growth

July 15, 2019

Function, flavor and convenience remain key growth drivers in the energy drinks and shots category.

ALOHA Protein Drinks - Beverage Industry

2019 State of the Beverage Industry: Sports drinks with protein and organic content in demand

Category experiences increased competition from hybrid beverages

July 15, 2019

Market analysts remain mixed about the performance beverage category's ability to regain positioning as more factions have emerged within the beverage market.

Fuji Apple Pear CELSIUS

June 25, 2019

Celsius Holdings Inc. released the newest flavor in its CELSIUS Originals line, Fuji Apple Pear.

RESPAWN drink mix designed for gamers, by gamers

Powder mix contains green tea extract, choline, B vitamins and 95 mg of caffeine

June 10, 2019

Available online, RESPAWN is a new mental performance drink mix designed for gamers, by gamers.

BODYARMOR has gained access to the Coca-Cola bottling system. - Beverage Industry

Sports drinks see increased competition from other functional beverages

High-protein content, plant-based trending for protein drinks

Jessica Jacobsen

May 17, 2019

The sports drink market is facing stiff competition from other beverage categories and remains to be seen whether it will make its comeback victory.

REIGN Total Body Fuel Energy Drink

May 14, 2019

Monster Energy Co. released its latest product: REIGN Total Body Fuel.

Cheribundi Hydrate with Tart Cherries - Beverage Industry

Consumers turn to supplements, beverages to aid post-workout recovery

Healthy eating, nutrition market grows to $702 billion

Barbara Harfmann

April 25, 2019

Consumers are finding a “smorgasbord” of options to help them wind down after workouts and improve overall bone and joint health.

DeAndre Ayton partners with Shamrock Farms

Basketball player to represent protein beverage

December 18, 2018

Phoenix-based Shamrock Farms announced it has partnered with professional basketball player DeAndre Ayton, who was the No. 1 overall draft pick out of the University of Arizona, the company says. Ayton will represent the company’s Rockin’ brand of protein-milk beverages and be featured in Shamrock advertising, social media and public relation campaigns.

Readers name their favorite new beverage of October

Boom Boom Energy Drink wins No. 1 spot

November 27, 2018

The snowy season is officially underway and the readers of Beverage Industry have shown their continued appreciation for functional beverages. In the Readers’ Choice: New Product of the Month poll for October, the readers selected Boom Boom Energy Drink as their favorite new product.