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Home » spirits

Articles Tagged with ''spirits''

Agave plants

Tequila, mezcal brands aim to please consumers with premium, authentic products

Knowledgeable consumers desire versatile spirits
Chloe Alverson
Chloe Alverson
March 27, 2024

Tequila and mezcal brand representatives explain how they roll with changing consumer preferences and beverage trends.


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U.S. spirits exports hit record high in 2023

American whiskeys accounted for 63% of all U.S. spirits exports
Staff Beverage Industry
February 28, 2024

2023 was a banner year for American spirits exports, with total U.S. spirits and American whiskeys topping new records following the lifting of retaliatory tariffs on American whiskeys, according to an American Spirits Export Report released by the Distilled Spirits Council of the United States, Washington, D.C.


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Pronghorn_TIME.png

Pronghorn celebrates Black History Month in collaboration with TIME

Partnership to honor Issa Rae, Angelica Ross, Aurora James and more
February 21, 2024

In honor of Black History Month, Pronghorn Co., New York, introduced the #AllBlackBar platform to amplify Black-owned spirits brands to consumers and the culture.


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Absinthia_Bleue.png

Absinthia Absinthe Bleue

February 5, 2024

Absinthia’s Bottled Spirits introduced Absinthia Absinthe Bleue, a spirit that redefines Absinthe sophistication, it says.


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Doritos_NachoCheese_Spirit.png

Doritos, Empirical launch ‘Nacho Cheese Spirit’

Limited-release brings nacho cheese flavor to the spirit aisle
Staff Beverage Industry
December 12, 2023

Doritos, a brand of Purchase, N.Y.-based PepsiCo, unveiled its collaboration with global flavor innovator Empirical, Copenhagen, Denmark, with the launch of Empirical x Doritos Nacho Cheese Spirit. 


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tequila brand ad spends
Between Drinks

Alcohol brands acting more cautious with ad spends

Data shows tequila brand ad spends up the most in past year
Sabetta-Lauren.jpg
Lauren Sabetta
May 17, 2023

In a post pandemic world, data shows that alcohol companies are being more cautious with advertising budgets and exploring other forms of marketing or advertising to reach their target audience.


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Nowadays_CannabisSpirit.png

Nowadays cannabis-infused spirits

April 24, 2023

Nowadays announced the launch of its first nationally available cannabis-infused spirit.


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DISCUS_IWA_900.jpg

Report shows increases for Irish whiskey sales

Irish whiskey among top-performing spirits category in U.S.
March 17, 2023

With a smooth and delicate flavor thanks to a three-time distillation process, it has become “a favorite among consumers who are looking for a whiskey that is complex, yet approachable.”


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DistilledSpiritsCouncil_Logo_900.jpg

Report finds significant market growth in spirits-based ready-to-drink segment

Poll data identifies consumer preferences driving RTD market
September 16, 2022

The Spirits Council of the United States (DISCUS), Washington, D.C., issued its research report analyzing the rapid growth of spirits-based ready-to-drink (RTD) cocktails and consumer RTD preferences.


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RanchoLaGloria_Tequila.png

Rancho La Gloria expands into the spirits category with premium ‘Infused Tequilas’

Ready-to-Drink cocktail brand introduces infused tequilas crafted from 100% Blue Weber Agave
August 12, 2022

Rancho La Gloria, a brand of MPL NV Brands, Sausalito, Calif., announced its expansion into the spirits category with the launch of premium Infused Tequilas.


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