Premiumization, eCommerce will be more vital for recovery efforts
May 27, 2020
Although worldwide beverage alcohol volume increased slightly in 2019, reversing declines from the year prior, it will be five years before the global industry rebounds from the ongoing Covid-19 crisis, according to comprehensive new research from IWSR Drinks Market Analysis.
Much has changed in the beverage landscape as a result of COVID-19. As craft distilleries grapple with shuttered tasting rooms and falling sales, owners report that reopening and sustaining business in this climate isn’t looking bright.
With so much difficult news to digest, it can be hard to find something to inspire a smile. However, the response from the spirits community not only got my chin up, but continues to amaze me each passing day.
Drake’s facilities can produce up to 20 million 2-ounce packets per month
May 6, 2020
Drake’s Organic Spirits announced plans to donate up to 1 million ounces of hand sanitizer to medical facilities, law enforcement personnel, EMTs and other first responders who answer emergency calls and place themselves in harm’s way.
Siete Bucks Spirits, led by founder Dwayne Johnson, co-founder Dany Garcia, and co-founders Jenna Fagnan and Ken Austin launched Teremana Tequila in March 2020.
With guidelines from the World Health Organization (WHO) and exemptions and authorizations granted by the Alcohol and Tobacco Tax and Trade Bureau (TTB), many spirits-makers are helping to manufacture ethanol-based hand sanitizer.
Baltimore Spirits Co. (BSC) has released its annual Asimina Pumila Pechuga spirit, a specialty liquor described by the distillery as “a reverent nod to Mexican Pechugas and a love letter to Maryland terroir.”
Bently Heritage Estate Distillery released a limited-edition variant of their Juniper Grove Gin, Alpine Gin, which is made from pinion cones foraged from nearby the distillery.
Coral Cay Distilling announces the launch of Tommy Bahama Spirits, coming spring 2020. The portfolio's island-inspired spirits will feature seven varieties of spirits, including a cask program.