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Home » Topics » Channel Strategies

Channel Strategies
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organic food and beverage
Channel Strategies

Organic retailers seize opportunity to grow

Expanded healthy offerings, online ordering could boost sales for organic retailers
Sarah graybill
Sarah Graybill
October 2, 2020
No Comments
As access to natural and organic products has expanded, specialty retailers are working to regain that market share. Experts note that natural and organic retailers that are quick to stock in-demand products and offer versatile options for purchasing will see success.
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1001-CoverFeatOpeningImage.jpg
Cover Feature

Beverage leaders exhibit agility, resilience

Beverage community protects frontline workers while accelerating eCommerce, technology advancements
Jess 200
Jessica Jacobsen
October 1, 2020
No Comments
When day-to-day life changed throughout the United States in March, beverage market leaders had to step into action to protect their frontline workers while preserving business operations.
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Energy drinks
Channel Strategies

Sales shifts prompt changes within convenience channel

Despite dip in overall beverage sales, various categories performing well in c-stores
Sarah graybill
Sarah Graybill
August 25, 2020
No Comments
In the midst of the pandemic, consumer-purchasing patterns have shifted, impacting convenience stores sales and product offerings. Despite these changes, the channel is harnessing opportunities for future success.
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Dunkin RV

Dunkin’ Refreshers RV offers summer getaway prize

Sweepstakes will award 1 consumer a week-long trip in Dunkin’-branded RV
August 10, 2020
No Comments

Dunkin’ is tapping into the hottest summer travel trend by creating a Dunkin’ Refreshers RV and giving one fan the chance to win it for a week, it says.


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club stores during pandemic purchasing
Channel Strategies

Club stores pivot in pandemic climate

Healthy products, omni-channel offerings drive club store growth
Sarah graybill
Sarah Graybill
August 3, 2020
No Comments
In the pandemic climate, club stores are adapting to include healthier in-store offers, along with technological advancements.
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Chipotle Tractor Beverage Co.

Chipotle launches organic beverages with Tractor Beverage

Portion of profits from beverages will support farmers
July 20, 2020
No Comments

Chipotle Mexican Grill, Newport Beach, Calif., announced it will serve new non-GMO and certified organic lemonades, aguas frescas and tea from farmer-created Tractor Beverage Co. at participating locations.


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Coca-Cola Freestyle Contactless Technology

Coca-Cola Freestyle unveils contactless solution

No app, account needed to use mobile technology, company says
July 13, 2020
3 Comments

As the coronavirus pandemic continues to reshape the world around us and shift consumer behavior, The Coca-Cola Co., Atlanta, is rolling out a new pouring option to meet consumer needs with its latest Coca-Cola Freestyle technology innovation — contactless, mobile pouring from a smartphone.


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on-premise foodservice
Channel Strategies

Consumer-focused foodservice venues find ways to rebound

Perks, experience will be key to recovering from slow-downs
Sarah graybill
Sarah Graybill
June 23, 2020
No Comments
As businesses reopen, digital engagement with consumers will be more important than ever before for keeping restaurants top-of-mind and personalized, experts note.
Read More
Last-Drop-Stella-Rosa-Naturally.jpg
The Last Drop

Stella Rosa launches “Real Taste Comes Naturally”

Campaign highlights authenticity, real fruit flavor
June 5, 2020
No Comments
The Riboli family of San Antonio Winery recently released its semi-sparkling wines in two new flavors: Stella Rosa Pineapple and Stella Rosa Watermelon.
Read More
COTI by Crane touchscreen interface
Channel Strategies

No-touch cashless systems offer convenience, speed and security

Beverages account for 34 percent of vending machine revenue in 2020
Barbara h200x200
Barbara Harfmann
May 27, 2020
No Comments
The vending machine industry continues to evolve. The use of no-touch cashless systems has provided greater convenience, speed and security for customers and operators, particularly important in the wake of COVID-19. Soft drinks generate the most sales, followed by non-carbonated products like bottled waters, teas and energy drinks.
Read More
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Events

April 5, 2023

2023 State of the Industry: Non-Alcohol Beverages

The Non-Alcohol Beverage Market, analysts at Beverage Marketing Corporation detail how established categories ― like carbonated soft drinks, bottled water, fruit beverages ― and emerging beverage segments ― such as plant milks, ready-to-drink coffees and teas ― are navigating these shifts.
April 11, 2023

BevOps Fleet Summit

BevOps Fleet Summit LOGOThis important industry event is a learning and information sharing experience for warehousing, distribution and fleet management professionals who will have the opportunity to continue to share ideas and network with their industry peers in a safe and productive format as we continue to navigate these challenging times.

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