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Home » Topics » Channel Strategies

Channel Strategies
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Natural retailers pursue an organic appeal

Natural channel growth outpaces conventional retailers
Jennifer Storelli
October 11, 2013

Approximately two out of three “health and eco” consumers identify selection of healthy and organic products or produce as the most important factor when deciding where to shop regularly, according to the August 2013 “Market Lifestyle of Health and Sustainability (LOHAS) MamboTrack Health & Natural Shopper Research & Beverage Market Industry Insight” report.


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Convenience stores enhance the speedy shopping experience

Convenience stores upgrade their offerings to maximize purchase opportunities
Stephanie Cernivec
September 10, 2013

Thirty years ago, many consumers had a negative perception OF buying food at a gas station.


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USDA releases rules for competitive beverages in schools

Exploring official school beverages standards
jessica Jacobsen
Jessica Jacobsen
August 12, 2013

Following up on last year’s new standards for school meals, the U.S. Department of Agriculture (USDA) unveiled its new “Smart Snacks in School” nutrition standards that will affect food and beverages sold in vending machines and a la carte.


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Foodservice venues serve a side of refreshment

Channel offers low-calorie, indulgent beverages
July 15, 2013

The foodservice industry tends to be a leading indicator of how well the economy is going to perform, says Joe Pawlak, vice president of Chicago-based Technomic Inc.


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The next generation of vending machines

Technology, cashless payment options appeal to millennials
Stephanie Cernivec
June 14, 2013

Imagine having the ability to pick up a beverage and examine it without ever touching it. Thanks to next-generation vending machines, this idea of virtual selection is becoming a reality.


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Discount retailers increase their market share

Store openings, growing acceptance contribute to channel success.
jessica Jacobsen
Jessica Jacobsen
May 15, 2013

Similar to how fast food restaurants added dollar or value menus in order to entice consumers, the value proposition for discount retailers has helped dollar retail chains gain market share against traditional retail formats.


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Taking a tactical approach to category management

Retailers engage consumers with merchandising strategies
jessica Jacobsen
Jessica Jacobsen
April 15, 2013

Similar to how college basketball coaches instituted end-of-game timeouts in order to strategize a “sure-fire” inbounds play during March Madness, retailers and brand owners are calling their own plays when it comes to merchandising. Retailers and brand owners have taken a methodical approach to different merchandising tactics for brands and categories in order to engage consumers and stimulate purchase behavior, experts note.


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Drug stores offer convenience, expertise for consumers

Loyalty and rewards programs keep consumers coming back.
Jennifer Storelli
March 11, 2013

For cold and flu season, allergy season and everything in between, drug stores provide consumers with the advice and relief they need for their ailments.


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Alcohol raises the bar in on-premise channels

Stephanie Cernivec
February 11, 2013

 Whether it’s the ambiance, celebrity sightings, exclusivity, cocktails or a combination of all of the above that attract consumers to nightclubs, it’s clear that the “cool factor” is a must-have for success.  


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Supermarkets compete for consumer share

Pre-mixed cocktails post strong growth in supermarkets
Jennifer Storelli
January 11, 2013

 By offering a wide variety of items such as food, beverages, health products and more, supermarkets have managed to remain relatively stable in terms of store performance during the last year, experts suggest.  


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