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Amber Sunrise Blend

Amber Sunrise Blend

March 21, 2017

Community Coffee Co. expanded on its ground coffee offerings with the addition of Amber Sunrise Blend. 


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Starbucks iced teas

Starbucks announces new teas for spring

All iced teas, tea lemonades now sweetened with new liquid cane sugar
March 21, 2017

With the start of spring, Seattle-based Starbucks Coffee Co. announced new Teavana tea beverages: Teavana Shaken Iced White Tea and Teavana Lightly Sweet Chai Tea Latte. The teas, along with the regional roll-out of ready-to-drink (RTD) Teavana Craft Iced Teas, will be available at Starbucks stores in the Northeast United States, the company says.


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kombucha

Kombucha market up 41 percent

Health and wellness drives market, new products proliferate
Amanda Del Buono
March 10, 2017
Although it has been available in the U.S. beverage market for about 15 years, kombucha has gained broad consumer appeal within the past several years, according to New York-based Beverage Marketing Corporation’s (BMC) September 2016 report titled “U.S. Ready-To-Drink Tea through 2020.” As health and wellness has progressed from a niche interest to mass consumer appeal, this beverage segment has reaped the benefits.
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beer wine bottles

Drug stores struggle for growth, beverages outperform channel

Alcohol beverages experience unit sales increases
Amanda Del Buono
March 10, 2017
As consumers’ shopping behaviors continue to evolve, the drug store channel has seen a boon within beverage aisles. Although the channel is struggling to grow, beverages could offer potential for the channel going forward as these stores expand their offerings, says Evan Hoffman, industry research analyst at Los Angeles-based IBISWorld.
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Mighty Leaf Tea launches new three-tier tea program

Company also launches reinvented iced tea portfolio
March 9, 2017

The San Rafael, Calif.-based Mighty Leaf Tea Co., which specializes in artisan blends of whole leaf teas, herbs and fruits, launched a new multi-tiered tea program, offering three distinct lines of teas to serve the multi-faceted needs of its foodservice customers. The new program is a part of the company’s broader strategy to offer a high-quality tea program for the foodservice channel at every price point and for every venue, the company says.   


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Beverage holidays encourage social media marketing

Tea Council of USA holds photo sharing sweepstakes on Twitter
Amanda Del Buono
February 15, 2017
Scrolling through Facebook nowadays can sometimes seem like scrolling through a virtual cookbook, with video recipes appearing in almost every other post. As consumers have gained a greater interest in their health and wellness, a “foodie” lifestyle also has gained traction in the United States. With this, food- and beverage-inspired holidays have exploded whether it’s National Green Juice Day Day (Jan. 26) or World Water Day (March 22), inspiring clever marketing and increased consumption.
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