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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Fuga Life now available in Sleek cans

New can size helps package stand out on shelf
August 15, 2014

Aquarena Beverage released its Fuga Life energy drink in 12-ounce Sleek cans from Rexam.


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Pittsburgh Brewing Co. adds final 2014 Pittsburgh Pirates-themed can

Pittsburgh Pirates-themed lineup supports craft brewer's 95 Days of Summer campaign
August 15, 2014

To help cheer on the Pittsburgh Pirates this season, Pittsburgh Brewing Co. added its third and final Collector Series Beer Can: “Raise the Jolly Roger.”


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Long Island Iced Tea develops summer-themed image

Fresh fruit imagery highlight tropical flavors
August 15, 2014

Long Island Iced Tea and Tigre Creative Inc. collaborated to develop a new brand identity and design for the ready-to-drink iced tea brand.


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HiBall Energy designs can for women

8.4-ounce offers smaller serving size, is easier to carry
July 16, 2014

Hiball Energy introduced four of its most popular sparkling energy waters and two of its organic energy drinks — including a new Ginger Ale flavor — in smaller-sized 8.4-ounce cans from Ball Corp.


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Formula O2 launches oxygenated energy drinks in Rexam cans

Can's barrier properties protect energy drink's oxygen content
July 16, 2014

Formula O2 launched a new line of oxygenated energy drinks in 16-ounce Rexam cans.


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Rogue releases American Amber Ale in grenade cans

New packaging salutes US military
July 16, 2014

On June 1, Rogue Ales and Spirits celebrated the American armed forces with the release of its Rogue American Amber Ale in 16-ounce grenade cans.


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El Jimador gets into the World Cup spirit

Soccer-themed bottles cheer on the US, Mexico teams
July 16, 2014

Brown-Forman Corp.’s el Jimador brand, the official tequila sponsor of the U.S. National Soccer Team and the annual U.S. Tour of the Mexican National Team, donned team colors for its special-edition FIFA World Cup tournament bottles.


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Riunite's Lambrusco wine goes patriotic

Red, white and blue bottle to benefit TAPS military charity
July 16, 2014

This summer, Riunite is dressing its Lambrusco wine bottle in patriotic American red, white and blue colors to raise awareness for the Tragedy Assistance Program for Survivors (TAPS), a nonprofit organization assisting families of fallen military service members.


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Big Red Soda partners with 'Transformers' for movie-themed packaging

Consumers can choose their side with Autobot, Decepticon cans
July 16, 2014

Big Red Soda is getting in on the action of summer movie “Transformers: Age of Extinction” with six limited-edition cans.


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Heineken releases city-themed six-pack

New packaging design encourages consumers to explore their cities
July 16, 2014

To kick off the summer, Heineken USA released six special-edition bottles inspired by the popular global destinations New York, London, Berlin, Amsterdam, Rio and Shanghai.


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