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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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Heineken adds Dos Equis Invierno to variety pack

Beers of Mexico variety pack available through Dec. 31
November 17, 2014

Heineken USA brought back its popular Beers of Mexico variety pack with a new, limited-edition variety: Dos Equis Invierno.


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Agua Enerviva introduces new bottle structure, labels

Redesign coincides with brand's launch in Northeast, key national accounts
November 17, 2014

Approximately one year after its launch, Agua Enerviva introduced a new bottle structure and labels for its line of functional enhanced waters.


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New Absolut bottle celebrates past collaborations with Andy Warhol

Limited-edition bottle to benefit The Andy Warhol Foundation
November 17, 2014

Pernod Ricard USA introduced the Limited Edition Andy Warhol Absolut bottle, which celebrates the brand’s past collaboration with the artist.


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Black Bottle Scotch brings back black bottle

Brand resurrects pre-World War I design with updated twist
October 16, 2014

Black Bottle Scotch whisky is going back to its roots with a new black bottle.


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French Market Coffee updates signature red can

New design also includes functional features
October 16, 2014

Although French Market Coffee, a part of Reily Foods Co., has previously been known for its signature red coffee can, which harkens back to the company’s original Coffee & Chicory label introduced in the late 19th century, the brand partnered with Crown Food Packaging North America, a division of Crown Holdings Inc., to refresh the packaging in line with its national expansion.


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New Ruffino gift box doubles as decorative lantern

Secondary package includes wood box, brushed gold metal sleeve with Florentine designs
October 16, 2014

Tuscan winery Ruffino is putting its secondary packaging to work in its upcoming Ruffino Modus Luminaria gift box.


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Austin Beerworks releases 99-pack

New multipack size celebrates Peacemaker Anytime Ale
October 16, 2014

Six-, 12- and 24-packs of beer might not be enough anymore. Austin Beerworks partnered with Helms Workshop to release a 99-pack of beer for $99.99.


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Vblast redesigns dispensing caps

Brand switches from twist to push-down cap
October 16, 2014

New York Spring Water Inc. redesigned the dispensing caps for its VBlast beverages and introduced a push-down sports cap version that delivers a “blast” of fresh vitamins and flavors into pure mountain spring water.


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New Ole Smoky labels show team spirit

Moonshine brand goes orange to support University of Tennessee
October 16, 2014

Ole Smoky Tennessee Moonshine is showing its school spirit for the University of Tennessee football team by showcasing the school’s colors on its packaging.


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Absolut Vodka launches limited-edition Andy Warhol bottle

Brand launches art exchange, nightlife experience to support new package
September 19, 2014

New York-based Pernod Ricard USA’s Absolut Vodka brand announced the release of its limited-edition Andy Warhol bottle, a new design celebrating the brand’s iconic collaboration with the artist. The offering embodies the brand’s commitment to supporting all things rooted in artistic expression and creativity, the company says.


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