Heineken USA’s Strongbow Hard Apple Cider brand launched a new variety pack that mixes some of its existing hard cider favorites with new premium flavors, the brand says. The new Strongbow variety pack features three 11.2-ounce bottles each of the existing Strongbow Gold Apple and Strongbow Honey & Apple as well as the new Strongbow Red Berries and Strongbow Ginger varieties. Strongbow Red Berries delivers a blend of mixed berries with subtle lemon notes and a crisp apple finish, while Strongbow Ginger pairs the taste of fresh-sliced ginger with muscato notes, it says. These new varieties tap into consumer interest in new and exciting taste experiences, it adds. The variety pack is available year-round and nationwide.
Strongbow Hard Apple Cider launches new variety pack
Variety pack mixes existing hard cider with new premium flavors
June 15, 2015