Articles Tagged with ''flavored malt beverages (FMB)''

In the beverage market, hard seltzers were the star of new product development for a few years, but as the market has become more saturated, experts note that change might be in order as the beverage alcohol segment experiences deceleration from its years of growth.

This year’s State of the Industry report on the U.S. beer market highlights the road to recovery the beverage alcohol category is navigating as consumers turn to novel innovations.

Arnold Palmer Spiked, a brand of Molson Coors Beverage Co., announced the release of Arnold Palmer Spiked Lite, a half-iced tea, half lemonade flavored malt beverage made in partnership with AriZona.

Chicago-based Molson Coors Beverage Co. expanded its exclusive agreement with The Coca-Cola Co., Atlanta, to develop and commercialize a brand of full-flavor alcohol beverages inspired by the country’s No. 1 chilled juice brand: Simply. 

In time for the fall and holiday season, Owl’s Brew of Double Brew LLC launched its new, ready-to-drink (RTD) canned, Boozy Tea flavor: Spiced Chai & Cranberry. 

Smirnoff ICE, a brand of New York-based Diageo North America, is celebrating its 21st birthday by teaming up with actor and host Mario Lopez to give one winner Smirnoff ICE for the next 21 years.