In this year’s State of the Industry report, experts share how the sports and protein drink market appeals to more than just athletes with its association to health and wellness, functional trends.
Although coconut water continues to dominate, other plant waters work to establish themselves within the category, especially as consumers turn to plant waters for its health benefits.
With SKU proliferation and automation on the rise, Josh Goodman, AIA principal at HDA Architects, shares insights on new facility planning, from common requests to sustainability factors.
After a successful launch in the Golden State, it recently expanded to five new states: Texas, Illinois, Michigan, Ohio and Florida. And that expansion has been an instant success for the brand.