Beverage Industry Top Stories

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Although moderation trends have elevated non-alcohol beer’s standing, analysts highlight that taste and supporting choice will keep the segment growing.

>After suffering declines in 2024, hard cider was able to turn its performance around, showcasing modest increases in 2025, with analysts pointing to flavor innovations to continue that progress.

Beverage Industry provides an in-depth look at the U.S. beer market and its 2025 performance.

The FDA recently revised its approach to beverage labels in terms of artificial colors, while also approving two new natural color solutions. Kathleen Sanzo with Morgan Lewis details how this will impact food and beverage-makers.

Processing automation is useful for beverage formulators to increase efficiency while also meeting consumer and beverage trends like fortification and natural sweeteners. 

The beverage packaging market continues to value aluminum formats for a variety of reasons, especially due to its recyclability and convenience qualities. 

With convenience and wellness trends driving interest in the creamers and dairy drinks markets, experts note that these segments are benefiting from consumers’ desire for beverages that are naturally nutritious.

With consumers increasingly opting for functional, health-forward beverages, beverage-makers must adjust formulations utilizing natural sweetener solutions. 

As consumers seek economical health solutions and value-aligned brands amid the rising cost of living, experts note that for drug and dollar store chains, convenience and affordability remain key drivers for growth.

As SKU proliferation continues to impact the beverage industry, experts highlight how case packing and wrapping solutions can enhance overall line performance.