Limited-edition release coincides with virtual concert announcement
November 9, 2020
Just in time for winter, Twelve5 Beverage Co., Neenah, Wis., released REBEL Peppermint Mocha Hard Latte, which combines a creamy blend of Colombian coffee, chocolatey cocoa, real peppermint and alcohol, the company says.
Limited-edition cider made in support of nonprofit Empowerment Plan
November 9, 2020
Blake's Hard Cider (BHC), Armada, Mich., is pledging to spread cheer and warmth this winter as it announces the return of its limited-edition Kinder Cider, Saint Cheri, made in support of the Detroit-based, national nonprofit Empowerment Plan.
NuZee to gain access to 50 co-packing machines at Farmer Bros. facility
November 6, 2020
NuZee Inc. (doing business as Coffee Blenders), Plano, Texas, and Farmer Bros. Co., Northlake, Texas, announced a strategic partnership under which Farmer Brothers will provide access to manufacturing capacity as NuZee continues to roll out new coffee and tea products in the United States. Under the agreement, NuZee may place up to 50 co-packing machines in Farmer Brothers' 500,000-square-foot, SQF-certified, zero waste facility in Northlake, Texas.
Model allows brands, retailers to better understand shoppers’ interests, tailor advertising
October 29, 2020
Chicago-based IRI and Label Insight announced an expansion of their relationship. The companies’ enhanced partnership provides CPG marketers with stronger tools to design marketing campaigns that drive brand growth based on consumer demand for more than 500 product-level attributes, such as “gluten free” and “sustainably sourced.”
Initial projects of Every Bottle Back aid Texas, Oklahoma and Wisconsin recycling infrastructure
October 29, 2020
The American Beverage Association (ABA), Washington, D.C., announced that the effort by America’s leading beverage companies to boost the recycling of plastic bottles saw the initiation of modernization projects in Texas, Oklahoma and Wisconsin. These projects will help more than 349,000 households recycle nearly 38 million new pounds of PET plastic over 10 years for remaking into new bottles, it adds.
Keurig Dr Pepper (KDP), Burlington, Mass., and Plano, Texas, and The Honickman Companies, Pennsauken, N.J., jointly announced an agreement that allows KDP to sell and distribute key KDP brands in 18 counties serving 17 million people in New York and New Jersey.
National partnership offers GT email subscribers chance to win 1-year member to Meditation and Well-Being App
October 27, 2020
GT's Synergy, Los Angeles, announced a partnership with Chopra Global, a leading whole health platform founded by Dr. Deepak Chopra. The two brands are joining forces in support of GT's recently launched Rooted In Nature campaign to reinforce the message that holistic health for mind, body, and soul are all rooted in the natural world.
Spirit brand teams with influential lifestyle leaders for mindful programming
October 26, 2020
For Daylight Savings, Ketel One Botanical will lead the charge in ensuring these extra 60 minutes are celebrated in a meaningful way with a commemorative Spritz O'Clock moment and the act of taking time for oneself.
Keurig Dr Pepper (KDP), Burlington, Mass., and Plano, Texas, announced that its Snapple and CORE brands are transitioning to bottles made of 100 percent recycled (rPET) plastic. This move will eliminate approximately 46.3 million pounds of virgin plastic used by KDP annually, based on 2019 volumes, the company says.
Beverage Industry’s November issue features our annual Craft Beer Report where we provide insight about how the craft beer segment is recovering after the onset of the pandemic halted many on-premise sales. Also in this issue we analyze the factions of the dairy drinks and dairy alternatives, the latest trends impacting the use of protein ingredients in beverages, the release of our annual Trucks Report with updates on 2021 releases, and much more!